I thought the three smiles were enough to indicate that I knew the 120 is still in the "eagerly anticipated" category ...
Hello APUG from FILM Ferrania (PART 2)
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I thought the three smiles were enough to indicate that I knew the 120 is still in the "eagerly anticipated" category ...
You guys... I know our updates are long, but it is my hope that at least APUG folks will read the whole thing.
In the update, we said the plan is to have the 120 converting line in operation by April. The work has already begun.
I missed the April part! Well, I guess that qualifies as Real Soon™!
I can second that! $8.50 a roll. $13 to ship it to Canada. Max of 10 per order. Prices in US. Just ordered 10. Now let's see how Canada Post can screw things up once it's passed across the border.
Hi Larry,
I really appreciate this post. You are insightful, and correct, in your points.
We have decided not to raise the price of P30 135, even though it would certainly benefit us. Margins are not a priority for us in the short-term.
Cash flow is most important for us now because it widens our options for financing the Converting Project.
Outside funding would be really fantastic, obviously. But it's tricky because we don't need much and we would not make the radar of most investors. We are pursuing a few ideas about how to make it happen.
Thanks, Dave. I'm good either way, and just ordered ten rolls. Will try to put it to good use; Good luck with everything!
Likewise, I just order 10 rolls too. The store website works well, quick and painless with no hiccups. Now I wait for delivery,
Jim B.
Jim B.
yeah- the webstore is great. Minimal steps to place your order. Quick and efficient.
Just ordered. Shipping $5.00 for US for 5 rolls, sounds fine to me. Now I'll have ten rolls to take out west with me.
Likewise, 10 rolls at 8.50 plus a tote at 8 bucks... 17 bucks to Canada. Now waiting a tracking number 
Only order # 78, where are the rest of you.?
As far as Cash flow, my credit card is already showing the "Authorized Transaction"
Only order # 78, where are the rest of you.?As far as Cash flow, my credit card is already showing the "Authorized Transaction"
The tote must be adding the extra $4. I'm surprised that they're only at order 78 for all US and Canada. Maybe when more people get home from work tonight the orders will come in. I was order 50 at 1:30 atlantic standard time.Likewise, 10 rolls at 8.50 plus a tote at 8 bucks... 17 bucks to Canada. Now waiting a tracking number
As far as Cash flow, my credit card is already showing the "Authorized Transaction"
Likewise, 10 rolls at 8.50 plus a tote at 8 bucks... 17 bucks to Canada. Now waiting a tracking number
As far as Cash flow, my credit card is already showing the "Authorized Transaction"
We've been using Squarespace for our main website since 2013. But their shop software wasn't good enough for a very long time.
Just recently, they added a couple of features to their shop software, so it's viable for us now.
It's far from ideal, but it works. It won't crash like our first shop. The checkout is pretty slick.
Shipping is calculated based on weight and size. I like that the checkout page lets you choose the shipping option, because sometimes the Expedited rate (Priority Mail) is cheaper than Standard (First Class mail).
Orders are coming in slowly because I purposely haven't announced anything on social media or by email blast. I wanted to make sure the site wasn't going to crash or some other tragedy.
Stock is limited anyway, so I'm happy to let the most interested and eager folks get a crack at making a purchase. I can always pump the gas if I need to.
Got my order in earlier today.
Ordering and checkout is a lot easier than it was last year!
Ordering and checkout is a lot easier than it was last year!
Yup- gotta say I liked the checkout process. Clean, clear, easy and efficient.
As for orders coming in slowly/soft relaunch- seems a reasonable precaution given the last launch. Wish you guys the best of luck! I really love the look of the film and look forward to the time when additional formats become possible. Until then, I'll enjoy the 35mm!
Congratulations on being back on sale, Dave!
This was a hard piece of work for all of you.
This was a hard piece of work for all of you.
Glad to see it back on sale
Curiosity question, somewhat towards Ferrania and the desire to generate cash with constrained 135 output, but in general as well.
Reading here and elsewhere seem to indicate the “finishing” of films to be a huge expense. With 120, it is the need for spools, backing, and tape plus the assembly costs.
As with many of us who shoot and develop our own 120 film, I have amassed a large quantity of spools and backing in the format which is perfectly reusable.
I have also, like many others, used non perforated or slit film to make very usable 127, 828, and 116/616 film.
Given that a number of us want to try P30 in 120, how feasible is it to sell bulk length rolls of 120, banded, double bagged, and then in a small box to get more of this film out there to those who want it (and are willing to spool it) while generating some more cash flow to get some of the bottlenecks remedied. Is the acetate of 120 thickness already in house for coating?
Reading here and elsewhere seem to indicate the “finishing” of films to be a huge expense. With 120, it is the need for spools, backing, and tape plus the assembly costs.
As with many of us who shoot and develop our own 120 film, I have amassed a large quantity of spools and backing in the format which is perfectly reusable.
I have also, like many others, used non perforated or slit film to make very usable 127, 828, and 116/616 film.
Given that a number of us want to try P30 in 120, how feasible is it to sell bulk length rolls of 120, banded, double bagged, and then in a small box to get more of this film out there to those who want it (and are willing to spool it) while generating some more cash flow to get some of the bottlenecks remedied. Is the acetate of 120 thickness already in house for coating?
The simplest answer is "converting is converting" - whether you cut off 100m rolls or 1.5m rolls, it all must converted. It has to be perforated, signed, cut to length and packaged. And we simply cannot afford to convert anything by hand.
Concerning 120, that's a good question. I seem to remember that yes, we do have it in-house already. And as far as I know, it's triacetate, not polyester. But I should check on that.
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By the way - Film Ferrania I noticed just your pricing of USD 8,50 a simple 135-35 roll.
It is a good realistic decision to make P30 with this price.
We all gues if P30 comes in much greater volume than today you possible might have nice pricing in the future.
But this also may depend to other manufactures.We should all know some rare special emulsions in bw (ISO25 films, IR spectrum films a.s.o) wich are priced at $ 6,95/ $ 7,95.
And nowbody can say if it isn't $8,95 tomorrow from other manufacturers.
SO THE PRICING IS REAL OK WITH P30 !
with regards
PS : To everybody who is knowing me as one real critical to high film pricing -
imagine what is sayd with this sentence.
(It is INDEED a faire price)
PPS : When you all have a more and more demand to this film - I am quite sure somewere in the future - this P30 could reach sales in big volumes and that should be the time to make bulks possible. (higher sales from volume )
I'm a little bit confused...
In the P30 part of the website, and in the "Best Practices" dokument it says that you Really Really should shoot at 80ASA. Somewhere in this discussion it says that P30 is made for D96 (cinema film) and d76 is the closest commercial match. It also says somewhere that continuous agitation is a good idea.
On the other hand. In the "Best Practices" document is only gives a time for D96 and D76 at 50 ASA, continuous agitation Also the rest of the D76 timess is for 'Normal' agitation.
Is this only because of that the times is what is reported back instead of what is tested at Film Ferrania?
PS: When trying developing Orwo N54 that also is a cinema film I suddenly got a whole new grayscale. It really seems that cinema film like D96/D76 and continuous agitation!
In the P30 part of the website, and in the "Best Practices" dokument it says that you Really Really should shoot at 80ASA. Somewhere in this discussion it says that P30 is made for D96 (cinema film) and d76 is the closest commercial match. It also says somewhere that continuous agitation is a good idea.
On the other hand. In the "Best Practices" document is only gives a time for D96 and D76 at 50 ASA, continuous agitation Also the rest of the D76 timess is for 'Normal' agitation.
Is this only because of that the times is what is reported back instead of what is tested at Film Ferrania?
PS: When trying developing Orwo N54 that also is a cinema film I suddenly got a whole new grayscale. It really seems that cinema film like D96/D76 and continuous agitation!
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At $8.50 per roll I won't be buying any.
This is not so say that others should not buy at that price, but for me it is not a price I could justify, given my personal financial situation. If my income were higher I might consider buying a few rolls to try out, but realistically speaking I would not pay that price when I can buy Kodak or Ilford for less, or Foma or Arista Edu Ultra or Kentmere for a lot less money.
One question is why are they using the ASA standard which hasn't been used in 30 years. Did they really test it or is it just a retro marketing shtick. Or maybe ASA stands for Anecdotal Standards Association. I'm doubting densitometry was involved.
My Bad.
It says Iso and Ei in the documentation. Not that it make much of a difference.
The old man
It says Iso and Ei in the documentation. Not that it make much of a difference.
The old man
I'm just looking at the box. It says ASA.
That probably a nod at the heritage. If I remember correctly ASA and ISO is more or less the same (replaced two national standards with a third international?). EI is close enough for amateurs.
/Johan
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