People are ignorant to the differences between silver gelatin and inkjet. I think they should be informed of the difference. They should be informed of the processes, and the possible archival faults of inkjet prints. If I were buying a print there's no way in hell I'd spend top dollar on an inkjet print not knowing how it was made. It could fade in less than a year if poorly done! The general public doesn't know anything about this. They just buy what they see. And it's our job to educate them about silver gelatin prints, and why they demand such high dollar.
I had a show about a year ago and was amazed at how many people at the show were asking what silver gelatin prints were and I explained it to them and they were amazed. They were also curious as to how I got the different colors into the prints that are advertised as "black and white." So then I started explaining toning. People really do find it interesting, especially since most think film is dead. I've always said that the thing the majority of the population is most ignorant about is photography.
I don't disagree with you.
But you managed to intrigue them by the aesthetic you achieved with your toning. They were genuinely interested to know.
They would probably buy from you just based on aesthetics, and your backstory on the process would be a nice bonus.
What I disagree with, is people trying to sell prints based *only* on the fact that they're traditional silver gelatin.
The only customers that will buy a print they didn't like from the beginning, just because it's a silver gelatin (or any alternative process), are some hypocrites.
To my eyes, they don't differ from someone blind-tasting a wine, not liking it, and then listening to a winery commercial or a review describing it with fancy words like "velvety, smooth, biscuity", and then buying said wine based on the description alone.
Archivability is a concern for me too.
I'd be very reluctant to spend money on inkjet prints, though I must confess I'm not up to date with inkjet technology.
On the other hand, I've seen stuff that makes me question said archivability if I don't know the printer or his previous work.
For instance, many guys in my University at some point started using fiber paper exclusively for exhibitions. Because it was more archival.
We were printing in the same darkroom and I can guarantee you there's no way in hell their prints are more archival than RC, with the faulty/insufficient washing I've witnessed them doing.
There were also visibly ruined toned prints, because of insufficient fixing (probably well used single bath semi-exhausted fixer).
So, I'm saying everything is relative.
Firstly, I'm drawn to a print for its aesthetic quality, a combination of composition, subject matter, and the printer's craftsmanship with dodging/burning to enhance the above.
And secondly, if I'm going to spend money on it, I'm interested in its archivability.