Return Of SFX Film To the ILFORD Photo Range

[Simon R Galley]

Dear All,

I promised to update APUG on the progress of this project before breaking for the Christmas Holidays. As you may recall we announced that is was our intention to bring back this product in 35mm only and coat in Q3 or Q4 2006. Well obviously we are about to exit Q4, why the delay ?

Well we have delayed because it is our intention to return both 35mm AND 120 SFX to the range and also to make available the SFX filter once again. I have to say one of the main reasons for the return of 120 was from feedback received from the APUG community.

I can report that the emulsion make has been completed successfully and that coating for both products is scheduled for Tuesday 16th January 2007, does that mean its available ? NO IT MOST CERTAINLY DOES NOT, it must go through stringent quality processes, and if it fails those quality control measures at any stage, then it will be destroyed, and a further coating will then have to be rescheduled for a later date.

The manufacturing, ageing and testing process itself means we will not have a go / no go for finishing into cassettes and rolls before the end of January, as soon as I have that information I will make sure the APUG community know the status the same day I do.

If it all goes to plan we should expect to see ILFORD Photo / HARMAN technology SFX back in retail outlets by the end of March 2007, perhaps a little later for markets such as Australia, New Zealand and Latin America.

So please do not ask your resellers for this product before they know the re-launch dates and plans and until I tell you its a go. As we have always planned we will make enough product to last 12 months, and then review if we coat this product annually.

Simon ILFORD Photo / HARMAN technology Limited:

 

[Brian Jeffery]

Fantastic news! Good to here you're producing the filter as well. I found my one in a disused camera bag the other day.

Thanks for the info,

Brian

 

[jstraw]

WHere can I learn about what SFX is?

 

[Brian Jeffery]

Try here You'll probably want to look at the fact sheet.

Brian

 

[John Bartley]

Dear All,

I promised to update APUG on the progress of this project before breaking for the Christmas Holidays. .....

Simon ILFORD Photo / HARMAN technology Limited:

Simon,

Your willingness to keep the traditional film community updated is probably the single largest selling asset in Ilfords treasure chest. I have to say that when I need film again, it most definitely will be Ilford that I buy!

cheers and thank you

 

[Eric Rose]

Sure would be nice to see it in 4x5 Simon.

 

[Henning Serger]

Dear Simon,

thank you for the very good news and your excellent information policy!!
I am using Ilford films for about twenty years and I was always very satisfied with the quality.

Best regards and a very happy christmas,
Henning

 

[Simon R Galley]

Dear Eric,

Sorry mate...not 5x4

Simon.

 

[Videbaek]

Very good news. I've used SFX120 quite a bit and was miffed when it was discontinued. It's a very good film for certain things. I'll be buying it in Helsinki when it's available again. Rgds, Svend

 

[jim appleyard]

Simon, I'd like to say thank you to you and all at Ilford for bringing back SFX. I have been keeping up on your posts about bring it back in 35mm, but I never expected you to announce that is would be available in 120 a well.
That certainly is great news!

Cheers, Jim

 

[Aurelien]

Well, what a good news, thanks Simon

 

[Ole]

WOOOHOO!

Yet another fine film to play with , and in both 35mm and 120 too!

 

[Eric Rose]

Dear Eric,

Sorry mate...not 5x4

Simon.

No worries, just thought I would try LOL. Look forward to shooting 120 in my 6x12 back.

 

[wirehead]

Dear All,
Well we have delayed because it is our intention to return both 35mm AND 120 SFX to the range and also to make available the SFX filter once again. I have to say one of the main reasons for the return of 120 was from feedback received from the APUG community.

Thanks, Simon. I was kinda meh about SFX in 35mm, but I'm going to definately have to order it in 120.

 

[Terence]

Oh boy, oh boy, oh boy !!!

I bought about 50 rolls of 120 off eBay, but now I can burn through that.

Thank you SOOOO much. Best Christmas present I could ask for.

 

[Rob Archer]

Thankyou Simon! - I'm in a very good mood now!
I was looking at my last 4 rolls the other day deciding whether to use them soon or save them for something special. They're dated April 2006 so I didn't want to have to wait too long - now I won't and I shall be off to the coast with them Boxing Day weather permitting!

Rob

 

[titrisol]

SFX is back!!
now where to buy Ilford stuff in the Netherlands?

 

[JLP]

Mirracles do happen, i believe it now. Thank you Simon.
120 is great at least i have a good excuse to buy a 6x9 or 6x12 back.
Happy Hollidays.


jan

 

[Kobin]

Wunnerful, simply wunnerful!

K.

 

[Alex Bishop-Thorpe]

Excellent news! It's not often a specialised film gets a second chance and I'll make a point to buy a stack when I can, I'd heard plenty of good things about it. I'll prod my local stores about it when appropriate. It's fun to see Ilford's quality control measures reaffirmed as well, always makes me grin to see attention to detail.

 

[Alex Hawley]

WHere can I learn about what SFX is?

Here Michael, you've seen (there was a url link here which no longer exists) first hand.

Thank you Simon for bringing back SFX in 120. I've been drooling to use it again with the 120 back on the LF camera.

 

[winger]

I've never used SFX, but I'll certainly try it when it comes back. I love that we hear these things first!

 

[25asa]

Thank you for the advance notice. I will be saving up to get a minimum 50 rolls of the 120.

 

[Ondrej1]

Simon,

thank you for wonderful Chirsmas present. March is about the best time to have it for spring/summer foliage (on Nothern hemisphere that means).

Ondrej

 

[simulatordan]

Thank you Simon,

I have one roll left and am glad it's back in 120mm. Thanks for your hard work and all at Ilford.

Regards Daniel