You take a night school class.
I was wondering if that was one option.You take a night school class.
I wonder if that is what most photographers did. They just muddled through it, maybe looked on The Internet.It's 1991 and you're an illustrator for a western wear catalog who hasn't used a computer. You find out the company is getting a Mac to start doing layout. What do you do? Sit down with the computer, a book and learn to use it.
I worked for an art director who did exactly this when he was an illustrator. Everything he did at that time was self taught and he did very well at it.
It works the same across many disciplines. When you have to change, you learn to change.
That was very interesting.When digital first started to come to the pro market, it was embraced mostly by photojournalists and sports photographers for the speed of delivery of images and the ability to take an enormous number of shots on a single memory card. Some of the cameras started to have built-in wi-fi so images could be transmitted directly to a booth or van without the photographer needing to leave the field. Most photographers at that time did not need any new training or to do any post-production work, just as they might never have had to set foot in a lab or darkroom. For commercial and editorial photographers, the push to digital came from the art directors and photo editors who were already working with computer-based layout systems and wanted digital files to place in their layouts, and got used to having immediate results to choose from not waiting days for film to be processed and edited by the photographer. The era of a photographer having to use a computer program to sort, edit and adjust image files is relatively new and many established pros have staff or outside resources to handle those tasks. Retouching is another story, film photographers never did any beyond spotting prints. It was always done by a specialist. Now, with digital, many photographers want to capture that end of the business, too. And clients have come to expect it from photographers--whether they do it themselves or out-source it. In a certain sense, it is kind of like typesetting. Once a booming, profitable independent business, the introduction of computers and design software has made them obsolete. And there is a lot of crappy typesetting as a result.
As far as learning the programs that are associated with digital photography, at first it was catch-as-catch-can, learning from books and workshops. As the practice became more prevalent and the programs more affordable, it is now taught in schools. Still, a lot of people just teach themselves with some help from books, the internet and colleagues.
When digital first started to come to the pro market, it was embraced mostly by photojournalists and sports photographers for the speed of delivery of images and the ability to take an enormous number of shots on a single memory card. Some of the cameras started to have built-in wi-fi so images could be transmitted directly to a booth or van without the photographer needing to leave the field. Most photographers at that time did not need any new training or to do any post-production work, just as they might never have had to set foot in a lab or darkroom. For commercial and editorial photographers, the push to digital came from the art directors and photo editors who were already working with computer-based layout systems and wanted digital files to place in their layouts, and got used to having immediate results to choose from not waiting days for film to be processed and edited by the photographer. The era of a photographer having to use a computer program to sort, edit and adjust image files is relatively new and many established pros have staff or outside resources to handle those tasks. Retouching is another story, film photographers never did any beyond spotting prints. It was always done by a specialist. Now, with digital, many photographers want to capture that end of the business, too. And clients have come to expect it from photographers--whether they do it themselves or out-source it. In a certain sense, it is kind of like typesetting. Once a booming, profitable independent business, the introduction of computers and design software has made them obsolete. And there is a lot of crappy typesetting as a result.
As far as learning the programs that are associated with digital photography, at first it was catch-as-catch-can, learning from books and workshops. As the practice became more prevalent and the programs more affordable, it is now taught in schools. Still, a lot of people just teach themselves with some help from books, the internet and colleagues.
Albert Watson for one always likes to reference his training as a graphic designer. And I believe he still shoots black and white as well as color, but it is all digital now as far as I know.Yes. That's what I watched as digital began to appear. I was mostly dedicated to E6 and Kodachrome at the time (decades ago)....but almost mysteriously got great B&W assignments from advertising agencies because I was one of the last who did good B&W work in a graphic context., They weren't interested in AA devotees, who have no real interest in graphic design...art directors recognized graphic abilities.
I suspect todays photographers who have graphic design capabilities could prosper Vs digital if they showed actual B&W prints. But of course, nobody wants to hire someone without color expertise, which by definition means digital.
Albert Watson for one always likes to reference his training as a graphic designer. And I believe he still shoots black and white as well as color, but it is all digital now as far as I know.
There is also a large-format version of Cyclops. If you can get your hands on it, you can really appreciate the photos even more. I also love that he has the guts to really crush the black in his images. And have David Carson do the typography.In Watson's wonderful, very small format book Cyclops (Watson has only one eye !) it's clear that many of his photos were shot large format. Reproduction quality is astounding and the shots were made for publication. He credits his art directors and technicians. That crediting tells us IMO, that his work is ultimately more honest than that of almost all of todays purportedly non-commercial artistes. Not merely exquisite.
In college one of the guys in the dorm was getting married and he wanted me to take the wedding photographs. Both he and the intended were of the heavy persuasion I purposely did not photograph with any round or square objects on the foreground or background. When I started printing I experimented and found the best angle to tilt the easel to elongate the bodies. I delivered three albums, one for the couple and one for each parent couples. The family and guests were so excited that finally someone had photographed the real them and they brought enough separate additional prints that that one job paid for one year at college including the room and board, books, supplies, lab fees and spending money.
Fun story ! What era was this ?
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