Fujifilm has announced that the INSTAX square film is ONLY for Europe. It will NOT be coming to Asia or the US. Absolutely INSANE. Fujifilm is just beyond stupid.
"Fujifilm also announced a new Instax film format, Instax Square, which is coming to Europe next year. As of now there are no plans for it to go one sale in the US."
So they're testing the film in Europe, to see if they'll get more total sales, or if at this point the consumer instant film market is saturated and this film will only compete with the other Instax formats?
So they're testing the film in Europe, to see if they'll get more total sales, or if at this point the consumer instant film market is saturated and this film will only compete with the other Instax formats?
I am curious about a universal back for the 'Wide' film (Lomo makes/made one, for example), but how is this square film better than masking down rectangular 'Mini' size Instax?
I find the Mini format really small. If I would use it I would do so becauses of the smaller camera, thus a Wide/Mini dual format would not make sense for me.