OK, I hear you my friend, I really do.
And I know for a fact that there are people who care about Kodachrome in the ranks of Kodak. Think about this for a moment.....Kodachrome IS Kodak. It is the greatest achievement ANY film, camera, lens or memory card company will ever have produced. Nothing will come close to the impact that Kodachrome has had, nothing. It will all be increments that get lost in the mainstream, but Kodachrome, the film and the era will live on as long as human beings walk this earth.
When I was 9 years old, I got my own camera and started taking photos in 126 format. By age 13, I asked the lady at the counter what was the sharpest film ever. That sweetheart pointed me at a box of Kodachrome 25. I would be photographing the first landing of the space shuttle Columbia. It came out incredible, I was hooked. By age 15, life was rough. I was somewhat homeless, dropped out of high school and had two jobs to get me by. One night, in a delusional state, I attempted to shop lift 12 rolls of KM-25 from a grocery store. I got busted. The manager was ticked at first but then was very curious as to why film instead of food, booze or the usual items to go into a teenager's coat. She let me go and that was the first and last time I ever tried shoplifting. So Kodachrome is in my blood, I know it better than any medium I have ever used and I shoot a LOT of photos, upwards of a quarter million a year in many formats professionally.
Look, no one knows for sure what is going to happen sooner rather than later, but we all know what is going to happen eventually if business logic prevails in the pessimistic outlook. At some point, Kodachrome will not be produced anymore. It may be next year, it may be in the next 20 years, who knows? If Kodak had not gotten beaten like a red headed step child in going into the damned digital crap, this might not be so dire. But the fact of the matter is, we are coming upon a time in American history that is not unlike the very chapter in which Kodachrome started being heavily used by the photographers of the FSA / OWI. The economy is lousy and people have their noses buried in digital this and that. So with that in mind, they, Kodak, may simply run out of money as will a lot of other companies in this tumultuous time.
It's all a big darn secret too, no one knows the numbers of how much Dwayne's soups per day and what that looks like in the grand scale. Photo Engineer is doing the best he can to keep us abreast of the situation, but I know for a fact that this is now a very hush-hush thing, the future of Kodachrome.
Unless it comes well after the 75th anniversary of the film, the day Kodak discontinues Kodachrome will be one of the most negative PR stories of their history. If the news we hear from AP is simply a story of just how far and wide and powerful the Kodachrome era is and nothing from Kodak, then that is a good thing to a degree, it will be much needed publicity for the film.
And if the story is that Kodak is putting out special 75th anniversary packaging for Kodachrome then that is good too.
But if the story is instead news of it being discontinued, then man, shoot it like hell, because Kodachrome is not as much about Kodak as it is about you and me and the way we want to frame our lives, our friends and our vision with the most amazing medium to ever grace the photographic life.
I want to hear something from Kodak too, but I am not waiting around for that, it is still here, it still looks brilliant, I am getting better at shooting it, my forum is taking off and gaining new members. What I have done in committing to the film, the project and the site is getting more people to shoot it. I am doing the best I can, this has all been out of my pocket.
I am trying to be the voice that gets through to you, I am trying to BE Kodak for you right now. We, Kodachrome, and what will be the last chapter of the Kodachrome Era needs you!
That is what I am trying to tell you. That *IS* the positive right now, look around you, the positive answer you seek as to why you should shoot it is right here, among us.
I think you know this. Send your self out on assignment to shoot something like you have never shot before. bring along Kodachrome and show your SELF what you can do with that F2 and 55 1.2.
Start beating the drum man, because they are going to hear it, and then they will tell us something.