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Harman releases special effects color films

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Look at it this way: a few years ago, most people didn't believe that their product tease could possibly be for colour film. There's no reason to think they won't "perfect" it relatively soon. It's film, not magic.
 
Of course Harman's ultimate aim of this entire colour film project is a "normal" C41 film. They've been telling us that all along...unless you believe they are liars...and it's not like they have any track record of lying!

Colour negative photo film is one of the most complex and difficult to manufacture produces ever to make it to a consumer market. Every step Harman is making is quite clearly towards the goal they have stated. The fact that they now have knowledge and confidence to do something like Azure Switch is a positive thing, whether one personally likes the product or not.

I really cannot fathom this attitude that they are lying about their aims, and that those of us who choose to support the endeavour by buying a few rolls of film are somehow idiots.
 
And in the meantime it's not like they're making bad film. Unusual sure, but it's consistent and I've yet to see any sort of emulsion defect in any of it.

Besides all that - and I know I'm in the minority here - I genuinely really like Harman Phoenix. It's fun to shoot and I like the results from it a lot. I didn't buy it in bulk to support Harman, I bought it because I'll be sad in the future when I eventually can't shoot it anymore
 
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