Harman Photo cryptic announcement/teaser

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bfilm

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It means 30-40,000 rolls at a minimum. AKA a minimum length full width coating event. If it sells fast enough and people like it enough, it will probably iterate further until Ilford are happy they can produce identical product master-roll after master-roll.

Right, as I elaborated, since (again, if the recently revealed information is true) they seem to be explaining from the start what the situation is and how it fits into the potential journey of color film, it does make the limited edition more understandable. It is just that the initial impression of a limited edition can feel like a disappointment.
 

mshchem

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I downloaded the images, I think I've figured out the leaker's name, favorite sports teams etc. I'm not going to share the images, let someone else.
Let the free publicity keep going.
 

KyleMika

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I’m just glad that this means if Kodak goes belly up eventually/Fujifilm (if you don’t already think they have), then we might have at least some form of color film in the future as a failsafe.
 

bfilm

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I’m just glad that this means if Kodak goes belly up eventually/Fujifilm (if you don’t already think they have), then we might have at least some form of color film in the future as a failsafe.

Yes, it will be very interesting to see what Harman can do with color film. Although, hopefully Kodak and Fujifilm also continue.
 

mshchem

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If Ilford is making color film in house, that is a great thing for everyone, even Kodak. The more people shooting film the more likely it's going to be around for a long time.
 

Flighter

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I’m just glad that this means if Kodak goes belly up eventually/Fujifilm (if you don’t already think they have), then we might have at least some form of color film in the future as a failsafe.

Exactly! I'm happy there is another actual manufacturer of colour film rather than just repackaging Kodak film.
 

Overrank

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The interior of the box looks properly designed. Well typeset Futura like all Harman/Ilford products.

I'm just surprised they didn’t use the Phoenix logo on the cards that were given out

Of course this film package could be misdirection and it’s really a Harman branded patio heater ! Or a new version of Aerochrome / EIR :smile:
 

Flighter

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The Phoenix logo is on the inside of the box in light grey as a background. I've only seen one picture of the outside of the box which only shows one side, which has no logo, could some of the other sides have the logo?
 

Overrank

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The Phoenix logo is on the inside of the box in light grey as a background. I've only seen one picture of the outside of the box which only shows one side, which has no logo, could some of the other sides have the logo?

Before they were pulled there was a picture of the end of the box which, IIRC, didn’t have a logo. There would still be “top” though, I don’t think that was photographed
 

koraks

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it may have been very fast to get to 80-85% completion

It is exceedingly fast if that has been the timescale. And we've yet to see how far they've come, if it can reasonably qualified as an 80% achievement, if it means they're working towards something that can truly compete with the consumer c41 films of the past 3 decades and how long that's going to take.

It's a wonderful step in a promising direction. Let's hope it really is an MVP and not just a quasi-functional prototype, the likes of which we've seen from Germany. Although even if it is, it's still a useful step on the way to hopefully something that is a true alternative to e.g. Gold.
 
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brbo

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Adox Color Mission is not a quasi-functional prototype. It might not be on the technical level of Kodak and especially (former) Fuji consumer C-41films, but it's more than decent and at the same time totally different from the Kodak consumer films like ProImage and ColorPlus. It just sings!

The other "Germans", Lomo Color '92, Orwo NC500/400 are a completely different matter. A work in progress financed by customers that are OK with "interesting" results. If Phoenix 200 is on a Color Mission level already, that's fantastic. If it's not, I'm willing to spend some money on it and see how far Harman can take it.
 

koraks

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Adox Color Mission is not a quasi-functional prototype.

I was referring mostly to the various Lomo emulsions we've seen over the years.

If Phoenix 200 is on a Color Mission level already, that's fantastic.

It sure is. It's even interesting if it's below that level, but it would be less interesting/relevant for me, personally.

In my responses in this thread I've always assumed that Harman, if they were to do a color C41 film, they'd aim for a full-fledged qualitative product at the level of regular consumer films. I see now that this was an unrealistic assumption and I see the sense in edging in that direction by having paying customers finance further developments, with initial versions of the product perhaps not quite reaching the level they're ultimately aiming at.

There's a lot more speculation we could put into this, but at this point I'm mostly curious as to what the product does at this stage. I'd happily purchase a roll or two if I could get my hands on it, which I severely doubt. I'm not quite willing to take my sleeping bag to a store in my region and spend the night on the curbside to get one before they're all sold out.
 

Supercine

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There was a leak on YouTube yesterday too. I saw images of a box that have since been taken down… It was a bit stupid revealing it really. He got his 5 minutes of fame and then probably slapped with a legal notice. Harman are doing a good job of keeping on top of this. It can’t be easy for them given the timescale and length of the tease.
 

koraks

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I think the occasional leaks are only desirable for Harman at this stage. It keeps the hubbub alive. Besides, they've had a pretty phenomenal run with this campaign already and nobody is going to take that away from them. Sure, they'll do their best to suppress the leaks here and there as part of the game that needs to be played. But I don't expect there's any intention whatsoever on their part to pursue any legal options with this. In fact, if I were Harman, I'd ask those YouTubers and Redditors to take down the spoiler and then immediately send them a 5-pack of that new film with a "thank you" note stuck to it.
 

Agulliver

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Well...I cannot bring up any images even using various search engines but am prepared to take the word of esteemed posters who saw a box of 200ISO colour film. I am a little surprised if it's not yet a perfected product, but as @koraks says....if it's on a par with Adox Color Mission or the 2000s Ferrania Solaris then it's good enough to sell....and it's going to sell.

Congrats to the boys and girls at Harman for their remarkable achievement. And thank the gods I get paid a couple of days before launch.
 

Agulliver

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I think the occasional leaks are only desirable for Harman at this stage. It keeps the hubbub alive. Besides, they've had a pretty phenomenal run with this campaign already and nobody is going to take that away from them. Sure, they'll do their best to suppress the leaks here and there as part of the game that needs to be played. But I don't expect there's any intention whatsoever on their part to pursue any legal options with this. In fact, if I were Harman, I'd ask those YouTubers and Redditors to take down the spoiler and then immediately send them a 5-pack of that new film with a "thank you" note stuck to it.

Yeah I would tend to agree this would be a good marketing tactic. A few of us will know the identity of the product, most people won't, Harman still get their big reveal and the people who leaked it get something for removing the posts and their moment of fame. For most people the intrigue is still there, even those of us who now have a 99% idea of what it is....we still are awaiting the content from those who tested it, still awaiting the launch party etc.
 

koraks

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....and it's going to sell.

This it will do, no matter what. Look at how various kinds of 'alternative' C41 film sells. In that sense, it's a pretty safe bet. I did not realize it before, which was an oversight on my behalf. It doesn't really have to be good. It just has to be good enough.
 

Agulliver

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This it will do, no matter what. Look at how various kinds of 'alternative' C41 film sells. In that sense, it's a pretty safe bet. I did not realize it before, which was an oversight on my behalf. It doesn't really have to be good. It just has to be good enough.

Perhaps you and I felt similarly on the matter. Up to now Harman has prided itself on making the highest quality B&W photo materials. There's nothing at all half-baked about any of the Ilford or Kentmere products, even if the latter are a "budget" line they are still fine quality films and papers. So it was a logical conclusion that the Harman C41 film would be similarly a final product, on a par with Kodak or Fuji. Whereas, in fact, as long as it's not priced too expensive.....Harman Phoenix only needs to be "good enough". Which is another reason not to even try and launch it under the Ilford or Kentmere names.

If Harman have cooked up something as good as or better than Color Mission then hats off to them. Because the sample images I saw from Color Mission show that it was almost there. It was acceptable in 90% of circumstances if exposed correctly. If they've cooked up something as good as Ferrania Solaris, then they're even closer. And that's what matters to many people buying colour negative film.....is it available? Is it at a decent price? Does it work? I'll buy it, thanks.
 

BrianShaw

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This it will do, no matter what. Look at how various kinds of 'alternative' C41 film sells. In that sense, it's a pretty safe bet. I did not realize it before, which was an oversight on my behalf. It doesn't really have to be good. It just has to be good enough.

The challenge being, of course, that there is a real wide range of folks who will be making that evaluation.
 

koraks

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The challenge being, of course, that there is a real wide range of folks who will be making that evaluation.

Well, yes, but that's an opportunity/assurance at the same time. Many people will reason just as @Agulliver proposes:
is it available? Is it at a decent price? Does it work? I'll buy it, thanks.

And indeed:
So it was a logical conclusion that the Harman C41 film would be similarly a final product, on a par with Kodak or Fuji.

That's what I always assumed in discussing a C41 color product. And that's short-sighted on my behalf.
 

cerber0s

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The challenge being, of course, that there is a real wide range of folks who will be making that evaluation.

Yes but look at the range of films that are considered good enough (as in a lot of people will by them) now. It would have to be pretty crappy to miss that mark.
 

BrianShaw

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Yes but look at the range of films that are considered good enough (as in a lot of people will by them) now. It would have to be pretty crappy to miss that mark.

IKR.

I’m happy for Harman and the film community yet think of the number of products in other genres that were beta tested on paying customers. Doesn’t always seem to work out for either party in the long run.
 
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