There's lots to reply to; I'll make it one post....
Flotsam said:
I'm thinking of a situation where an item is sitting around at $100. You feel that a fair and affordable value for that item is $300. If you bid that amount early on, then someone comes along and starts probing for where the bid is at. He gets up to $250 and decides that it is more than he wants to pay. At the end of the auction you pay $250 + the increment where, if you had sniped you would have payed $100 + the increment. You are out 150 bones purely because you didn't snipe.
This scenario assumes that the sniper's lack of interest prevents the other seller from placing a bid. This might be true if sellers are searching on items on which others have bid, but otherwise it doesn't track. The $250 bidder could as easily have placed that bid even without the sniper, although given the bidding pattern you indicate, I grant that it's likely this bidder is related to Ms. Wishy-Washy, who I mentioned in an earlier post, and would place an initial lowball bid, so it might end up going for $150 or thereabouts.
Besides which, this is about business. As a buyer, it's not my place to be overly concerned with the seller's profit margin. Now, if I saw some genuinely rare and valuable item about to go for a pittance because it wasn't described properly, broader ethical concerns might kick in and prompt me to alert the seller, but for the most part that's not an issue.
Flotsam said:
In the example I posed, One buyer put the value at $300 another at $250. That the seller got only $100 is purely a matter of the auction process.
Actually, in the example you posed, one buyer put the value at $300 and another was mysteriously absent in the sniping condition; it's not really a fair comparison. At its most fair, the second buyer was ignorant of the way the market works and placed a lowball bid. Educate that buyer to place bids reflecting the item's true value (to the buyer) rather than place manual incremental bids.
Flotsam said:
I wonder how many people who would be genuinely interested in buying an item, _but only if it goes at well under its real value_ (and who among us haven't been there?) would be considered ambivilent?
That's not ambivalence; that's being cheap.
Flotsam said:
And in a situation where you really had an urgent use for an item that rarely turns up on Ebay wouldn't you be tempted to keep pushing the price up past what might be considered it's market value?
This doesn't change anything. If you really desperately want something, you should decide how much money that desperation would drive you to pay and
place that bid! Do it via eBay's proxy bidding system or via a snipe; I don't care. If you're outbid on something and you'd have been willing to pay more than you bid, then you should have placed a higher bid. Period.
(Remember the increment system, though. If you're the second-highest bidder, you set the price, and the winner will necessarily win by a small increment, sniping or no sniping. The high bidder may have placed a substantially higher maximum bid than the winning value. Don't think "if only I'd bid $2 more, I could have won it!" Chances are you wouldn't have, and the winner would only have paid $2 more.)
Tom Hoskinson said:
Use of the "Buy It Now" option is the functional equivalent of setting a reserve amount.
Actually, "Buy It Now" isn't a reserve equivalent, at least not in a standard auction. Place a starting price of $10 and a BIN price of $100 on an auction and the item could sell for as little as $10. Now, if you set it up as a marketplace item that has
only a BIN price, that's another matter, but sniping doesn't exist in such cases. Reserve prices and starting prices that reflect the seller's minimum selling prices are sellers' guarantees, not BIN.
dsisaacs said:
Until ebay extends auctions with last minute bids like a real auction to allow for bidding wars to develop, I will snipe.
There are many kinds of "real" auctions. As described in
the sniping myths page I mentioned in an earlier post, eBay's auctions come close to a silent auction or a "television" auction (the sort that PBS stations sometimes run for fundraising purposes). These auctions don't allow extensions, and they at least theoretically allow a sort of sniping. It's just that eBay makes sniping more reliable. If everybody were to snipe, the auction would be close to a sealed bid auction (except that the second-highest bidder sets the price).
phfitz said:
Something that I have seen and is not mentioned in the thread; a last second sniper with 0 feedback blowing the auction for everyone concerned. non-paying bidder, other bidders moved on, seller stuck. That is just plain wrong.
Yes, that's wrong, but you can get deadbeat winners who
aren't snipers, too. (As a seller, I'd guess that most of my deadbeat winners have been novices who did not snipe -- but I don't sell a lot on eBay, so my sample's pretty small.) Also, the seller does have the option of using eBay's "second chance offer" feature (I think that's the term, but I'm not positive). The seller offers the item to the second-highest bidder for that bidder's high bid as a limited-time BIN-only item. Of course, by the time the seller's realized that the auction's winner isn't going to pay, the second-highest bidder might no longer be interested (ditto for the third-highest and on down the chain), so this is an imperfect solution, but it does work sometimes. In fact, given the rules, this is actually advantageous for the seller, because the second-highest bidder, if s/he accepts the offer, will end up paying his/her high bid, rather than the next-highest bidder's high bid plus the increment, which means a higher price than if the deadbeat winner hadn't bid at all.