• Welcome to Photrio!
    Registration is fast and free. Join today to unlock search, see fewer ads, and access all forum features.
    Click here to sign up

Announcement from Kodak coming on February 23rd 2018

Chumming the bait line.
Personally I hope it's something that, if it's not useful to me, will at least contribute to Kodak's continuing production of film.
But this type of marketing as well as the response to it (like over-sugared five year olds at a piñata) is pretty disgusting.
 
I deeply mourn Plus-X and especially tmax3200! God I loved that film!!!!!
 
Whose response to it are you referring to?
 
Well, I don't particularly care to be likened to a hyperactive child for simply offering up a speculation. Half the responses here are made by people trying to exercise their grey matter about a puzzle given a few clues. Solving a riddle as it were. I see no harm in this activity- quite the opposite!
 
I'm not speaking of individuals, as I said above.
The type of marketing, one teaser after the other, the use of social media, the group response, that is the phenomenon I see.
I have had virtually no exposure to how these things travel and grow on the web so when I look closely at it, as I have this, it's a bit shocking.
The individuals are all over a continuum of response from disinterest to simply stated interest to interested in the return of their favorite extinct product to wild speculation bordering on frantic, all based on marketing hype, and not very high-powered hype at that.

I enjoy solving a puzzle too, but there isn't much to work with here.
 
michael_r said:
All true, but I think in this case it's just (mostly) people having fun harmlessly speculating, wishing, and joking around. At least that's how it looks to me on Photrio. No idea what's going on elsewhere on the web in relation to this.
Click to expand...

I agree.
 
wyofilm said:
Whoa! Do they have to pay Mr. Bolt and for the rights to use that footage?! Can't be worth the cost ... Only a dedicated film audience is going to care about their film release. I doubt Bolt's image would make much difference in this regard.
Click to expand...
I think it is just a metaphor for fast. Maybe a nod to black and white, though that would be inconsistent with their first photo, which was a wedding in color, so I'm dubious about that.
 
faberryman said:
I think it is just a metaphor for fast. Maybe a nod to black and white, though that would be inconsistent with their first photo, which was a wedding in color, so I'm dubious about that.
Click to expand...

I get the metaphor. I don't understand spending dough to Mr. Bolt and the owner of the footage for a fairly lame, but amusing twitter marketing strategy.
 
wyofilm said:
I get the metaphor. I don't understand spending dough to Mr. Bolt and the owner of the footage for a fairly lame, but amusing twitter marketing strategy.
Click to expand...
I don' think you have to pay Ursain Bolt to show footage of him running in a race. Presumably, they paid the owner of the footage, but they may have overlooked that detail.
 
Some great marketing going on. However it's only great if you deliver.
 
Well, I don't particularly care to be likened collectively to a hyperactive child for simply offering up a speculation.
 
wyofilm said:
I am beginning to believe that this is marketing to distract the market that Ektachrome ain't coming back. ...
Click to expand...
I wish I was smart enough to think that thought!
 

If you shoot medium format, often your lenses open up to all of f/3.5 or f/4.5. High speed film would be very much appreciated.
 
RattyMouse said:
If you shoot medium format, often your lenses open up to all of f/3.5 or f/4.5. High speed film would be very much appreciated.
Click to expand...
I shoot most of my MF on a tripod, and rarely use an ISO 400 film.
 
Kodak will start selling film which if one chooses to use will make the user fifty years younger and fifty points lighter. I will start buying cases of the film.
 
I fondly remember playing with Ektapress film. forget it it was 1000 or mare like P3200, in colour (C-41) - at the time it only came in 50 roll pro-packs but many camera shops would sell it by the roll.
 
Kodak would obviously (?) choose to make something that will be a good return on their investment. What is hot today in film? In what area is there the most unsatisfied demand? Other than Instax, which they can't compete with, I myself would expect a high speed color film of some sort.
 
You must log in or register to reply here.
Menu
Log in
Register