Tired of Hearing "Film is Dead"? Well, So Are We.

[lonelyboy]

Introducing KODAK VISION3 50D Color Negative Film. The premier motion picture film portfolio welcomes the world's finest grain film to the family. Ready to capture hearts and minds in the digital age and far beyond.

http://www.kodak.com/go/50d

 

[Jeff Kubach]

Great to hear!

Jeff

 

[CGW]

What about this?

http://www.freshnews.com/news/58834...-create-new-kodak-professional-endura-premier

 

[semi-ambivalent]

Introducing KODAK VISION3 50D Color Negative Film. The premier motion picture film portfolio welcomes the world's finest grain film to the family. Ready to capture hearts and minds in the digital age and far beyond.

http://www.kodak.com/go/50d

It's a gamble, but it has moxy, and I like that.
If Kodak offered a poster I'd buy it.

s-a

 

[amac212]

I like my film to be on... well... FILM.

 

[Vincent Brady]

This would be even better news if they were bringing back their HIE film.

 

[removed account4]

this is too funny ...
it was their CEO that declared it was dead ...

 

[pentaxuser]

this is too funny ...
it was their CEO that declared it was dead ...

With these two innovations, new film and paper and the report I saw about the expenses incurred by the CEO in using the executive jet could it be that the CEO is on his way out and it is he who is now dead in the corporate sense?

pentaxuser

 

[Mustafa Umut Sarac]

Is that a c41 film ? I would like to buy shortcuts and remove the ramjet at home and give my lab.

Umut

 

[vpwphoto]

One caveat from my old Econ professor;
"Marketing is bullshit" He started each semester with that being his opening statement (usually after asking unsuspecting advertising/marketing majors to raise their hands).

Without demand for a product it's all fluff. I do suspect there will still be demand, but what do I know?

 

[DREW WILEY]

I wouldn't trust them for long. Right now on Kodak's Pro site they are still advertising the advantages
of Ektar film for pros because it is available in 8X10 sheets; at the same time they announcing its
discontinuance in this very size on another page. A very fickle company indeed. They did the same
thing with their flagship TMY 400 film. Good thing I've got a film freezer.

 

[JBrunner]

One caveat from my old Econ professor;
"Marketing is bullshit" He started each semester with that being his opening statement (usually after asking unsuspecting advertising/marketing majors to raise their hands).

Without demand for a product it's all fluff. I do suspect there will still be demand, but what do I know?

Plenty of demand for MP film. Even when just little old me shoots a total POS, I'll still go through over 100,000 feet of the stuff.

 

[tomalophicon]

A new paper too, great.

 

[lonelyboy]

I wouldn't trust them for long. Right now on Kodak's Pro site they are still advertising the advantages
of Ektar film for pros because it is available in 8X10 sheets; at the same time they announcing its
discontinuance in this very size on another page. A very fickle company indeed. They did the same
thing with their flagship TMY 400 film. Good thing I've got a film freezer.

I think the single roll packing of TMY120 has been discontinued and changed to package of 5 rolls insteads......am I correct?:confused:

 

[mikebarger]

yes

 

[Michael W]

The Vision motion picture films are outstanding. I've used Vision 2 in Super 8 and 16mm. I'd expect Vision 3 50D to be a wonderful stock.

 

[Ken Nadvornick]

If Kodak offered a poster I'd buy it.

If Kodak were being run by The Impossible Project they would be...

Ken

 

[Louis Nargi]

Great to here

 

[lxdude]

Plenty of demand for MP film. Even when just little old me shoots a total POS, I'll still go through over 100,000 feet of the stuff.

Funny, my impression of you was that you were neither old nor little.

 

[Rudeofus]

The Vision motion picture films are outstanding. I've used Vision 2 in Super 8 and 16mm. I'd expect Vision 3 50D to be a wonderful stock.

When they brought the new Portras to market, they mentioned specifically that it was based on Kodak's new Vision 3 technology. If they bring out new movie film stock, there is a good chance that the innovations that went into it will benefit us still shooters sooner or later, without us having to remove remjet backings.

 

[hpulley]

I think the single roll packing of TMY120 has been discontinued and changed to package of 5 rolls insteads......am I correct?:confused:

Just like what they did to PX120 before they discontinued it completely...

 

[lonelyboy]

Just like what they did to PX120 before they discontinued it completely...

Oh yes, too sad that PX is discontinued.

But PX and TX were supposed to be discontinued in 80s when Kodak launched TMX and TMY.

 

[Tim Gray]

When they brought the new Portras to market, they mentioned specifically that it was based on Kodak's new Vision 3 technology.

As I understand it, some of the Vision3 technology was based off of Vision2 50D.

In fact, the "sub-micron sensor" technology that created the super-small T-grains for the slow layer of 5219 was invented for the recent 50D 5201 stock.

Here's what Kodak says about the sub-micron stuff:

The sub-micron silver halide crystals enable detailed, discriminating capture of high exposure information and has made it possible to effectively increase the overexposure latitude of the VISION3 films by two stops while simultaneously improving the S/N in the high exposure areas.

They also talk a lot about enhanced performance with scanning, which was certainly mentioned in the new Portra and Ektar releases.

Very cool. I got to shoot a little bit of Vision2 50D about a year ago and it was beautiful stuff. I can only imagine how nice this stuff is.

 

[Helinophoto]

I don't see how that new cinema film will benefit photographers who use 120 black and white film.....but any new stuff is good I guess.

As Kodak has been killing (and keeps killing) off various product lines of photographic film, my bet is that Kodak is probably not producing much of anything in 5 years.
Sad and silly (downsizing the product line would be smarter), but I have no confidence in Kodak....
I am no fan of TMax, which seem to be their "last" bw film, that film is now sold in pro-packs _only_, seems like the typical first step towards being discontinued.

As long as Kodak doesn't come out and reassure the customers that they will be sticking to this for a long, time, I will not buy into Kodak either, sorry, but there you have it. (no point learning to know a film on it's way out).

 

[Tim Gray]

Sad and silly (downsizing the product line would be smarter), but I have no confidence in Kodak....
I am no fan of TMax, which seem to be their "last" bw film, that film is now sold in pro-packs _only_, seems like the typical first step towards being discontinued.

Actually, they've been selling 120 Portra in pro packs only for a couple years now. And a bit more recently, they did the same with 35mm. It only makes sense to me. Most of the big retailers will split up pro packs and sell individual rolls anyway.

Oh, and discontinuing some of these films IS downsizing the product line. Maybe I misunderstand you.