Per the flick - Oh my gosh. Sheer funk is one thing. Pinning photos to raw plywood with its outgassing formaldehyde glue and wood acidity pretty much dooms the work right from the start. As an interesting social experiment - fine. As a legit gallery - nope, not unless it's transparently under the umbrella of "disposable art".
I've never been much of one for the "cheep, cheep, cheep" little bird call. I thought being a starving artist was just a rite of passage en route to somewhere else.
I think you took it a little too literally. His goal was to do things as cheaply as humanly possible since his budget was essentially zero. What I took away from the video is that one could make use of an empty retail space in order to host an exhibition - either in the windows or perhaps in the space itself, if the owner was amenable. Seems like it could be a win-win: the artist gets to show some work publicly (possibly at no cost) and the owner of the for-rent space now has an art-filled space to market for rent rather than a dreary empty storefront.
