I've been using HiTech for maybe ten years now- anyway I'm on my third set of nd filters. I did get one batch from them , about five years ago I think, that had a distinct brown/purple look . They didn't get near a film; I discussed it with Formatt and they sent me replacements that were fine. The reason they gave at the time was difficulty in getting their usual dyes, and the need to source temporarily elsewhere, and they went into some detail about their measurement of neutrality and rejection of non-neutral filters.
But frankly I've seen enough on Photo.net to believe that the issue continues sporadically and that their noble statements about quality control of a few years ago were wishful thinking. Let me be clear though, a neutral HiTech is not unknown and is just as good as any other brand using CR39 - which means all the well-known ones. My own strategy is to continue to use them but to view them on white paintwork or a very white paper in daylight and on a Lightbox to assess any colour cast, and to be prepared to phone them up and send them back for replacements if I need to. Why bother? well I do have all their hardware, but it's mainly because they are so much cheaper than Lee or Singh Ray (not sold in UK) for something I need to replace every 2-3 years because they scratch. And frankly being UK based I can call them and sort out replacements in ten minutes and negligeable cost.
I have to say that I have seen at least one Lee Filter with an identical problem (may well use the same dye suppliers) and that I have a Hoya ND filter here(not a grad) that is a most unpleasant shade of green.