so that is 193.68 USD for they typical 30.5 metre (100ft) roll. is that for the colour material or B&W?.
for comparison, if you want Black and white Ultrafine Finese, or Flic ultrapan 400 is about 69 Dollars US for 100ft roll. Foma brand 400 is about 80 US. it that is the colour stock, it might be a resonable price.
I believe this is for color, but that’s still pretty bad to be completely honest. Kodak Vision3 stocks (50D, 200T, 250D, 500T, XX) are around $350 (including taxes and shipping) for 400 feet of film, or 122 m. That is $87/100 ft, or $2.9/m. E100D is $565 including taxes and shipping for 400 feet, or 122 m. That is $141.25/100 ft, or $$4.63/m. While the color film is ECN-2 process film, I don’t mind as I process at home anyway. While I would love a C-41 film in bulk, it is just not worth that cost.
I know how much it is to buy Aerocolor, you need to buy it in a large quantity, but it is still $3.57/m. Let’s assume that transport, import duties and taxes, and labor to pack it add 35%. Keep in mind this is a best guess, and I don’t actually know the costs of logistics, only the cost of the film itself. But, assuming that this is the case. that’s still only $4.82. More comparable to E100D. At that price, it’s still steep, but not absurd, and I think more people would be willing to pay that. Just my $0.02 on the matter.