It was just argument that film photos can be enjoyed many ways not just optical prints.
He wasn't talking about enjoyment of them, though - he was tal;king about making the best possible print from a negative.
The truth is, that Leica is too expensive for the majority of people.
That's true if they also find a middle-of-the-road digital with a decent lens too expensive. People have no problem spending $1000 on a cell phone, for some reason - and find $500 for a Leica IIIa with an Elmar 50 too expensive.