You are assuming the market stops shrinking. Even if it does stop shrinking Harman make more profit by keeping their range static, they make even more by reducing range.
There is nothing to LOL at. If Kodak goes, HP5 will be the only ISO 400 film in town. No need for Harman to coat Delta in LF (a lot of costly R&D), they would earn more with the HP5 alone.
I'm glad for Kodak's current existence too, I think if kodak fails it will also make "awareness" of film lesser, I think media will cling to it, and say it's the end of film, and that will hurt the industry, so I hope for everyone's sake that kodak can find a way to reinvent itself like ilford has.
So, I"m left to assume that KA will eventually morph into a company where the vast majority of all corporate resources fall well and truly into the digital camp.
I get near daily updates from Kodak Alaris on Linkedin. Among the dozens upon dozens of posts that KA makes, never once has film ever been mentioned. Every last product announcement, corporate re-org, or marketing publication has been about digital. One can only be left to assume that 100% of KA's re-invention involves digital.
So, I"m left to assume that KA will eventually morph into a company where the vast majority of all corporate resources fall well and truly into the digital camp.
Will this new company care at all, even one bit, about film?
If Kodak goes, HP5 will be the only ISO 400 film in town.
Aren't you forgetting Fomapan 400 in sheet film?
I don't agree with you, and really, only time will tell. I guess I will earmark about 5 grand for TMY2 if it ever gets discontinued.
Yes I am. Although it's a stop shy of 400.
Well, the film is being made and it has to go somewhere. You have to remember that Kodak's marketing "space" is much bigger than Ilford's and the refill of a pipeline that huge may take a while and consume a lot of shipped product. After all, Kodak Alaris must pay the pensions of a lot of very good people who were and are friends of mine. I think that they will do it, but it will take time.
As for "models", I tend to agree with Dan (PKM) in his arguments about the different products and the B&W market. The B&W market is expanding or at least holding steady. If you count MP, the color market has grown a tad. But, internally, the coating division here is having problems due to the vast swings in the market.
PE
Thanks for the info PE. Glad to hear that B38 is working well.I think that Xmas is on a rant against both Alaris and Dan.Kodak Park is making film as fast as they can at the present time and there are no plans to turn out the lights (well, in this case turn on the lights ). Alaris needs the film to fulfill the deal on the pensions and so the film is moving somewhere. It takes about 1 month to ship a container from the east coast across the US and then the Pacific on average. So, we may have to wait as the pipeline fills.
There are no current layoffs here at KP. They are announced with great fanfare on the evening news. So, no changes there. KP does have a contract with MP film users, and that demand seems to have gone up a bit. Not sure. I do know that B&W sheet film plunged and then went back up as did all of B&W. Color pro is constant or up a tad, while color consumer is down. Swings are rather huge though and hard to compensate for as I noted above.
Remember that film is made at Rochester and paper at Harrow.
PE
I might guess that as many labs use Frontier systems, they have an agreement already with Fuji for the materials. Again, there are other using other machinery and yet they too use Fuji.There are some rather arcane reasons why Fuji paper is being used rather than Endura. Endura is being made and used at a high rate though, and those rules may change.
PE
Fuji paper is fine, but sometimes it's nice to be able to use something else or just have a straight-up all Kodak output.Same here in Sweden. Labs print everyting on Fuji paper. Kind of defeats the purpose of having your Kodak films printed professionally.
...I just buy my film and get on with making photographs.
In all of the posts about Kodak's (or any other film manufacturer's) future, this may be the wisest sentence I've read. Worrying about the availability, down the road, is a waste of time- time that could be put to better use by making photographs today. There are no guarantees that any emulsion will be around forever. Until there's a latent image formed, film is really just a piece of useless plastic (albeit full of possibilities). Fears about the future tend to cause stagnation in the present. Buy it, expose it, develop it, and print it.
I get near daily updates from Kodak Alaris on Linkedin. Among the dozens upon dozens of posts that KA makes, never once has film ever been mentioned. Every last product announcement, corporate re-org, or marketing publication has been about digital. One can only be left to assume that 100% of KA's re-invention involves digital.
So, I"m left to assume that KA will eventually morph into a company where the vast majority of all corporate resources fall well and truly into the digital camp.
Will this new company care at all, even one bit, about film?
But people NEED food, not everyone NEEDS film (even if we feel we do) in the same way, so many might give up.
It's overall not good.
If anyone has given up on photography because a specific film is gone, they never had the necessary commitment, and passion, in the first place. Films, papers, and chemicals, have come and gone throughout photography's history. Those with the passion have always adapted. They will continue to do so.
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