Kodak build the best copier in the world, and got many awards for it. Then they subletted the engine to a competitor along with the patents. The competitor gave EK just what they asked for and then went on to make a better machine from the patents. As a result, the competitor made better copiers and Kodak made their own old standard while the industry moved on! Then they closed the copier division. (oh, the head of that division lives just a few doors down from me!

)
Anyhow, another sign of EK strategy at work!
My office mate moved there and back again (he was short like a Hobbit - go figure that one) - long story including Yoda )
Anyhow, EK has a history of wrong decisions and I am working on an "expose" of these.
My comments here center on "What would you do if you were the CEO of EK"?
I would first establish a budget for film sales advertizing. Second, I would become a supporter of APUG and Photo Net for Analog. and finally, I would have a representative present on APUG and PN to interact with customers for Analog products and digital products.
How about all of you?
PE