....Money for future earnings relies on future customers for the product. If they do not see that and believe you are only servicing salvage customers, credit and investment will disappear, and very quickly. This is exactly what is happening to Kodak. Before you have consumption you need investment. Kodak is seeing disinvestment.
I don't understand why this is such a difficult concept to grasp. Kodak is
*NOT* in a boutique market. They are/were a serious industrial player. We, as a hobby market, offer a substantial boutique market along the same lines that the other things hanging on the pegs at Michael's or AC Moore's offers.
But we're used to riding on the coat tails of a thriving industry that's now dying.
In a way we're like the millions of cars driving up and down I-95 every day for free. Who pays that bill? Why you did. The price for driving on I-95 is disguised in the selling price of shipping your major appliance and furniture over the highway, or the other do-hickey you bought at the widget store last weekend that got shipped by truck. And if trucking went under, you'd pay to drive.
Likewise, if our benefactor that really pays the true cost to keep film going vanishes (commercial users), then film prices go up. Will we pay $25/roll for Tri-X and double our usage? If so Kodak's revenue column will look good. But that's unlikely.
I don't like to hear anything Aristophanes is saying any more than the next guy. And I'm tired of it too. But that doesn't mean he's not speaking the truth. The banks really don't care what we think, and they don't care about film or Kodak. In fact banks don't care about any of the widgets that any of their customers make. They care about the financials. Why, because the bank's owners, the shareholders tell them to care about the financials. Who are the shareholders? In large part probably your retirement fund. Want to live broke in your old age so you can have film?
Is Aristophanes a prophet from god? No.
Will he be wrong about something in his predictions? Yes, depending on how specific he gets. But the overall trend is right.
What, exactly,will he be wrong about? I don't know; my crystal ball isn't any better than yours.
I live on a barrier island. It's like looking at the beach just before a hurricane blows in. I can predict that a lot of houses will get damaged. I can predict that the ones in the worst shape will "most likely" sustain the most damage and the ones in the best shape will probably fare the best. But you can't say for sure that a wave won't crash some floating projectile right through the best house on the beach missing the hovel next door. But there's going to be damage. Aristophanes is saying Kodak is the beach, and declining film sales is the hurricane. And this is a big storm. There's going to be damage.
I didn't start saving glass window panes 10 years ago because I thought film would last until I died, and my hair is already pretty gray. I've been pleasantly surprised, and I really hope that I can leave those window panes to someone else who will need them when I do finally die. (No, no. That freezer full of 8x10 is not a hoard. I am rescuing it from the hoarders. Sirius taught me how to do that.)
MB