Kodacolor 100. New

[arturo_rs]

Look what I found

Kodacolor 100. New Kodak emulsion? Kodak Alaris out of this?

 

[BMbikerider]

That would be nice. I always had a liking for a 100iso film when they all more or less changed to 200iso.

 

[brbo]

I hope it's not the same film as ProImage 100 or Lomography CN 100.

Although, it probably is just ProImage 100 (since ColorPlus obviously is also getting a facelift), except that it is now available as Kodacolor 100 in single boxes (ProImage only comes in 5-packs). Still, a revival of a cool name and a very cool new box is better than nothing.

 

[thinkbrown]

Honestly this seems like a not unwelcome update to their lineup sanity wise. Having Kodacolor 100/200/400 instead of proimage/color plus/Ultramax as their "consumer" films seems much more approachable for beginners.

 

[brbo]

Honestly this seems like a not unwelcome update to their lineup sanity wise. Having Kodacolor 100/200/400 instead of proimage/color plus/Ultramax as their "consumer" films seems much more approachable for beginners.

That makes sense, yes. And everybody will buy at least a few boxes just to check out the "new" film. I will too even though I'm pretty sure we are not getting any new emulsions and I don't care much for Pro Image, ColorPlus or Ultramax...

 

[arturo_rs]

In some ways, it remembers (the box) like Ektar 25. Red, black and yellow.

 

[sednoid]

Honestly this seems like a not unwelcome update to their lineup sanity wise. Having Kodacolor 100/200/400 instead of proimage/color plus/Ultramax as their "consumer" films seems much more approachable for beginners.

I thought the same thing, streamlining the branding a bit could make sense. Ultramax would be more logical as Gold 400 though, as it's evolved from that line of film anyway and it wouldn't leave the Gold 200 as an outlier in the lineup.

 

[thinkbrown]

I thought the same thing, streamlining the branding a bit could make sense. Ultramax would be more logical as Gold 400 though, as it's evolved from that line of film anyway and it wouldn't leave the Gold 200 as an outlier in the lineup.

If I were to take a guess, it'd be that Gold has more brand recognition than the others, but they also want to capitalize on nostalgia for Kodacolor and Kodachrome

 

[brbo]

Exactly.

Show some pimped up scans from Kodacolor 100 and people will be spending serious $$$ on their personal quests to recreate Kodachrome magic. And probably even convincing themselves they've finally unlocked the mystery after shooting Kodacolor 100 at ISO 64.

 

[arturo_rs]

One more

 

[MattKing]

Approach this with caution, because although that first image purports to have originated with uniquephoto.com, there is no listing on the Unique Photo website for the product.

 

[thinkbrown]

Approach this with caution, because although that first image purports to have originated with uniquephoto.com, there is no listing on the Unique Photo website for the product.

https://www.uniquephoto.com/product/kodak-135-36-kodacolor-100 the listing is there, but it's not searchable

 

[Prest_400]

Something interesting brand wise is that they are using the "K" logo of Eastman Kodak. Alaris so far only used the 2006 minimalistic kodak logo.
IMO although flat, this design is nice and nods to the past. If anything, a larger "K" logo encompassing a whole side flap to make it visible.

Whatever film is in, Kodacolor (VR) is reportedly the product contracted to Lomo and Color Plus 200 which also is rebranded as Kodacolor 200.
Perhaps in that case, Color Plus might have multiple packaging depending on the market (?).

Edit: this also resembles the last US K64 packaging. For that I remember that the striped process paid K64 canister looked best, as with the US box. The contemporary alternative packagick, ugh, not so good. Color plus used to have a (IMO) horrible packaging with "Color" and "Plus" in a very 90s word art way

Also agree that Gold, Ultramax, are a higher tier product compared to Kodacolor.

 

[MattKing]

https://www.uniquephoto.com/product/kodak-135-36-kodacolor-100 the listing is there, but it's not searchable

Which is a not unprecedented experience with the Unique Photo website, in my experience.
Thanks for linking to that.

 

[thinkbrown]

Which is a not unprecedented experience with the Unique Photo website, in my experience.
Thanks for linking to that.

Yeah, definitely feels like a "this got indexed before it should have" situation on Google or something. Very interesting

 

[MattKing]

Try finding the various colour film and RA4 developing products on that site - many people find them, but it is never clear how!

 

[arturo_rs]

The owner of Kodacolor trademark is Eastman Kodak. Clearly, Kodak Alaris is out of this.

 

[koraks]

The owner of Kodacolor trademark is Eastman Kodak. Clearly, Kodak Alaris is out of this.

Eastman Kodak can still license the use of the name to whomever they please. This includes Alaris, so we cannot say on this basis whether Alaris plays a role in this. Brand licensing is one of the ways EK generates revenues - albeit a minor part of their total balance sheet.

Moreover, Alaris can sell anything it obtains from its partners with the product name that partner stamps on the box. WallMart can sell Dell laptops just fine without having to enter a license agreement for the Dell trade name or logo.

 

[arturo_rs]

Eastman Kodak can still license the use of the name to whomever they please. This includes Alaris, so we cannot say on this basis whether Alaris plays a role in this. Brand licensing is one of the ways EK generates revenues - albeit a minor part of their total balance sheet.

Moreover, Alaris can sell anything it obtains from its partners with the product name that partner stamps on the box. WallMart can sell Dell laptops just fine without having to enter a license agreement for the Dell trade name or logo.

Can Estman Kodak sell directly the Portra Family to the final consumer skiping Alaris?

This is my theory:

EA sells the same product with different names skiping Alaris, a little bit cheaper. Every cent counts. Alaris as the intermediary (middleman) is not in the equation. EA, per roll, gets more money. People seeing is Kodak, buy them.

 

[brbo]

The owner of Kodacolor trademark is Eastman Kodak. Clearly, Kodak Alaris is out of this.

EK also owns Ektar trademark. And Tri-X. And T-Max. And Ultramax, Ektachrome...

We all know that Kodak Alaris handles all those films, so it would probably be wrong to assume that Kodacolor 100 is now suddenly a still film that EK can market directly.

 

[thinkbrown]

I was initially going to be dismissive but there's definitely something weird with the way these products are being handled on Kodak's website. The packaging for Kodacolor has a URL printed on it: https://www.kodak.com/go/film which brings you to https://www.kodak.com/en/still-film/home/

This page only lists Kodacolor 100 and 200. None of the other Kodak films are listed there. I dunno what conclusion to draw but it's definitely odd

Edit: I checked a box of tri-x in my fridge. It has the URL https://kodakprofessional.com/ listed for development times which is a Kodak Alaris website.

 

[arturo_rs]

EK also owns Ektar trademark. And Tri-X. And T-Max. And Ultramax, Ektachrome...

We all know that Kodak Alaris handles all those films, so it would probably be wrong to assume that Kodacolor 100 is now suddenly a still film that EK can market directly.

Kodak owns the trademark but only Alaris can sell, for example Ektar 100 or Portra 400. If Kodak names the emulsion of Portra 400, for example, Professional 400, technically Kodak it self could sell that without Alaris, no?

 

[koraks]

Can Estman Kodak sell directly the Portra Family to the final consumer skiping Alaris?

I think they're under contractual obligations not to, so no, I don't think so. Don't ask me about the specific wording and scope of that agreement since it's something between EK and Alaris.

EA sells the same product with different names skiping Alaris, a little bit cheaper.

@MattKing is better aware of the stipulations. I don't think EK can sell the exact same product that's originally sold and marketed for stills photography under the same name to other parties without involvement of Alaris. It's conceivable they can sell a different product (in technology and/or in name) through other distribution channels.

 

[Prest_400]

Copy paste from @kodak Instagram (Eastman Kodak). Nowadays not finding even a web release, it's been so far just social media at the moment

Kodak on Instagram: "⠀ To help meet the growing demand for film, Kodak is excited to announce the launch of two color-negative films, KODACOLOR 100 and KODACOLOR 200, in 135 format rolls. For the first time in over a decade, Kodak will sell these fi

1,175 likes, 0 comments - kodak on October 1, 2025: "⠀ To help meet the growing demand for film, Kodak is excited to announce the launch of two color-negative films, KODACOLOR 100 and KODACOLOR 200, in 135 format rolls. For the first time in over a decade, Kodak will sell these films directly...

www.instagram.com

To help meet the growing demand for film, Kodak is excited to announce the launch of two color-negative films, KODACOLOR 100 and KODACOLOR 200, in 135 format rolls.

For the first time in over a decade, Kodak will sell these films directly to distributors, in an effort to increase supply and help create greater stability in a market where prices have fluctuated.

These films are sub-brands of existing Kodak films and offer the same high quality you've come to expect from Kodak.

The launch is made possible by our recent investments that increased our film manufacturing capacity and, along with the introduction of our KODAK Super 8 Camera and KODAK EKTACHROME 100D Color Reversal Film, reflects Kodak's ongoing commitment to supporting the long-term health of the film industry.

Look for KODACOLOR Films initially in-store and online at photo retailers in the U.S. and Canada.

Learn more at kodak.com/go/film.

 

[arturo_rs]

Copy paste from @kodak Instagram (Eastman Kodak). Nowadays not finding even a web release, it's been so far just social media at the moment

Kodak on Instagram: "⠀ To help meet the growing demand for film, Kodak is excited to announce the launch of two color-negative films, KODACOLOR 100 and KODACOLOR 200, in 135 format rolls. For the first time in over a decade, Kodak will sell these fi

1,175 likes, 0 comments - kodak on October 1, 2025: "⠀ To help meet the growing demand for film, Kodak is excited to announce the launch of two color-negative films, KODACOLOR 100 and KODACOLOR 200, in 135 format rolls. For the first time in over a decade, Kodak will sell these films directly...

www.instagram.com

What did I say?