Some random thoughts and ramblings while I wait for the coffee to enter my bloodstream. I found the article to be quite interesting. As a college photo instructor, it is a struggle to get student critiques beyond "I really like it", "Its really cool". Students are used to "liking" without actually thinking about the work. They are inundated with instagram photos that are "cool" but have no depth. Art requires depth. It is about expression and meaning. We cannot escape the digital age, but we can learn visual literacy, to be critical and discerning, to make judgement calls about what's relevant and what is not (which will be different for each person).
One of their assignments is to go to a well-respected gallery or museum and write their own critique of a photograph. Seeing a work "in person" in its intended form tends to be an enlightening experience for most. "I didn't know Ansel Adams' prints were so small!". Did you know that Bill Brandt drew with pencil on his photos to add texture? If you look at the actual photo just right you can see the indentions in the paper. Can't get that online. Some semesters I bring them to the Museum of Fine Arts Houston Printroom. There we can have a private viewing of photos from the collection that they get to choose from. Wanna see a Talbot? Done. Right next to Cindy Sherman, Edward Steichen, and Sally Mann. Again, can't get that experience or sense of what an image really looks like online. (Just don't breathe heavily on the work! lol) Students are also so surprised to see that their ingeniously creative photographic project was already done 50 years ago.
A good critic/critique is indeed gold. It will help you see the thing in new light, with new eyes. You may intensely agree or disagree with the critic but you WILL come away with something more. A good critic can point out both what works and what doesn't work. It's not personal. It's meant to guide the viewer, cull the less-than-stellar work (and hopefully spur the artist to dig deeper going forward).