yup, the price of 400TX etc is beyond ridiculous compared to Ilford and I have no idea why that's the case. Manufacturing costs or greed ? dunno. and not being able to buy Acros 8x10 in North America is another baffling decision. Even at the price point it sits at, it would sell pretty well. sigh...
And at the same time, in another part of the world (Europe), Kodak films are the more reasonably priced ones, compared to Ilford. That is if you want 36exp rolls. If you fancy rolling your own, then anything with a Kodak tag on it is absurdly expensive. 400TX specifically seems to come with a larger markup, perhaps because of its fame.
Strangely enough, even in the UK, Ilford Delta films are more expensive compared to their TMax equivalents. :confused:

