I remember 20 years ago when I was an assistant working on product shoots. The photographer worked on a day rate plus expenses. If I remember correctly, I think he worked for about $500-800/day. With product prepping, the best we could do was about 4-5/hr. A day was a standard 10 hours. Within the day, there was an hour to build white seamless set and an hour to strike the set. So there was a solid 8 hours of shooting. But back then, photographers had film and film processing markup too.
sounds about right for 20 years ago
these days $500-800/day is about 1/2 what
someone without a reputation and knowledge might charge
( depending on the market )
for years now clients ask for a CD/DVD before they leave
so the photographer can't even edit out the less than stellar ...
and the retouching/editing is sent to the guys+gals in india
i keep getting marketing stuff from .. like 25¢ / image for a total blow-out...
it is not easy to compete with people who charge less than a competitive rate ...
its the same for portrait + architectural and site work imagine
someone local who charges nearly nothing for portraits ( like a mill portrait studio in a mall )
i mean how does someone who takes taxes out of their income compete with someone who
does everything under the table for cheeps? also the retiree who just charges for gas, to drive
300 miles, doesn't charge a day rate, doesnt' charge for processing or printing silver prints ..
its nearly impossible to compete with somone who charges IDK $150 for $3,000 of work ...
so when i see petrapixellll ads $100 product shots or $19 product shots makes me cringe at what they feed their hungry pros,
or $10 portrait sheets, it makes me think that the age of a skilled and knowledgeable and seasoned
photographer are pretty much over and done with. unless of course, you do some 19th century/antique or
hand made or dangerous process .. but even now they can be mimicked by PS without a problem