Calling them rules is misrepresenting the whole point, they are guides, or "best practices" if you will.
Very helpful and they do raise the photography to a new level, after a while it is natural to play with them and even create images that goes the opposite direction to these guides.
Just avoiding putting everything smack in the middle of the photo, as well as trying to use leading lines to a point of interest in a photo, raises things up quite considerably.
Composition-theory is a very interesting subject, I can recommend
Brenda Tharps book on nature photography:
Ignore the guidelines all you want, but to think that you are on such a genius level that you can create a whole new framework of visualization, for others to experience a visual revolution from, is probably aiming a bit high.
Learn the basics and play with them, then at least, we can often build an understanding of what works and what doesn't work and why.