To his chagrin, my friend was designated Bronica person in what then was probably the best camera store in America, if not the world (famous foreign photographers were regular customers). Fellow workers would get under his skin teasingly calling him “ Bronica man”. I think that says it all!
If there were a contest for most tedious aspect of photography between camera store gear snobs and trying to dry curled fiber base prints flat, then drying prints would lose.