I agree, and I think almost everybody feels the overall impact (or lack thereof) of a photograph as the primary interaction. I think, however that most platinum printers are comfortable about the content and concept of the work (well, as comfortable with it as an artist can be, for me that varies), and choose the process simply as a means to an end.
That said, almost everybody I have seen working in alt process is at a point where the content of the work is benefited by the chosen process, and mastery of an arcane skill such as platinum printing is simply a part of a particular artistic work flow, no different than any other in that way, but having distinct characteristics of its own. The rush to equate all photographic process as homogeneous to validate ones own work is as great a display of ignorance as you'll find in any field, anywhere, and is truly the bane of modern photography. It does, however, sell a lot of electronics.
I can describe a silver print as just silver, or silver gelatin, or silver gelatin fiber, or selenium toned silver gelatin fiber, with increasing accuracy. None would constitute a willful deception, and I can't see how describing a platinum print in short terms constitutes some sort of machination, unless one is exceedingly paranoid, and also ignorant of the process.
Trevor, Its all very subjective. Its like asking that aged old question, " What is art?"
It boils down to a choice between a good picture that stands on its own, or marketing rubbish.
Sorry Don, but I see this as silly. A print is no more inflated calling it a "platinum" print than it is if it is called a "palladium" print. Of course platinum is more expensive than palladium, so if the cost of the materials is what gives a print value in the eyes of the beholder, I suppose it might matter. However, in the eyes of many "platinum" printers, nothing beats the beauty of a pure palladium print, even though many will still call it "platinum". It has a wider exposure scale, more warmth, etc. In fact, I'll take a pure palladium print over a platinum almost every time and think a pure platinum print looks inferior in comparrison. Even though my prints are clearly marked as to their contents, I find it easier to simply call it platinum printing as it is more widely known and accepted among lay people. To say that by doing so I am attempting to artificially inflate the value of my work or "cheat" people is ludicrous and offensive.Irving Penn had no need to inflate his image.
But what is a good picture and what is rubbish?
Is William Eggleston rubbish is Ansel Adams good?
Who decides? Who is correct?
For me there is no definitive answer and that's the way I like.
OK... I am getting it now. I guess I missed where someone was trying to inflate their worth by mentioning the process. I thought the thread was about full disclosure when it comes to the contents of an alternative process print using precious metals of one sort or another.He didn't need to puff himself up, he didn't need to say they were Platinum / Unobtainium Prints. His work stood on its own. It didn't need to be explained....
Hey! Wait! I was on topic. Are you trying to confuse me Don?Like I said... I am clearly not staying on topic very well.
If photography is going to be retaken by salons and 'the right sort of people', then rules and standards have to be re-established, and you will be able to call a straight print something wonderful and special as your organisation encourages you.
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