The way it was explained to me is that the size goes back to the early days of photography when glass plates were first used. No one made plates specifically for photography so photographers used what was available. At the time it was impractical to make and ship large panes of glass and 8X10 panes were commonly used for multi pane windows. The specific size carried over to commercial dry plates along with half-plate and quarter plate sizes.
Essentially it's an unwillingness to change/adapt/modernize/standardize from the photo industry. It's the "we've always done it like that, why change" attitude instead of a "how can we improve" attitude. I think it's pretty ridiculous that the size of a print in 2017 has to be the same as a glass plate of 100 years ago. I would have been so nice and efficient if the photo industry had switched to a standard aspect ratio of 1:√2 ≈ 1:1.41 and the ISO 126 (a.k.a DIN) paper sizes A5, A4, A3, A2 etc, see http://www.papersizes.org/a-paper-sizes.htm. The stationary paper industry did it mid 20th century (60-ish years ago) and A4 is now the world wide standard business paper size except for conservative North America that keeps hanging on to the clumsy imperial units and formats. Anyway, it didn't happen then and it likely won't happen in the future. So we're stuck all kinds of incompatible formats.Why is it that we have "standard" print sizes that don't match the aspect ratio of our media?
I can never have too much influence in this market.It is because all those people who like to contact print 8x10 negatives have too much influence in the market!...
If the OP's gripe is because of cropping 35 mm to 8x10, buy 11x14 paper and slice it to 7x11. Works well for 6x4.5 and 6x9 cm negatives.
Essentially it's an unwillingness to change/adapt/modernize/standardize from the photo industry. It's the "we've always done it like that, why change" attitude instead of a "how can we improve" attitude. I think it's pretty ridiculous that the size of a print in 2017 has to be the same as a glass plate of 100 years ago. I would have been so nice and efficient if the photo industry had switched to a standard aspect ratio of 1:√2 ≈ 1:1.41 and the ISO 126 (a.k.a DIN) paper sizes A5, A4, A3, A2 etc, see http://www.papersizes.org/a-paper-sizes.htm. The stationary paper industry did it mid 20th century (60-ish years ago) and A4 is now the world wide standard business paper size except for conservative North America that keeps hanging on to the clumsy imperial units and formats. Anyway, it didn't happen then and it likely won't happen in the future. So we're stuck all kinds of incompatible formats.
At least for digital prints, there has been some adaptation to the 2:3 ratio. I can order 4x6 inch, 8x12 inch and 12x18 inch prints. With film, I shoot 645 (3:4 ratio) and that prints reasonably well on 8x10 inch and 11x14 inch paper with slightly larger (5 mm) side margins than the top/bottom margins. But with 35mm film and a 2:3 ratio, you'd waste more paper or crop your negative. If you don't like that, you could mail order A4 paper from Europe or cut a 16 x 20 inch sheet into 3 sheets of 8 x 12 inch and cut the remaining 8 x 8 inch piece into test strips.
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