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An interesting and familiar read that has received much less challenge than it deserves. Walter Benjamin did not do his own research on the ins and outs of photography and misunderstood it on the basis of received "wisdom'.
Firstly, the making of photographs is scarcely a mechanical procedure. To get another photograph one must go back to the start, expose new material, develop, fix, etc, from beginning to end; repeat for more and so on. The analogy with industrial scale production of printed illustration is plain wrong.
Secondly, the making of photographs is scarcely reproduction. Reproduction of what? A photograph of a tree is not a reproduction of a tree. A photograph of a negative (using paper-backed emulsion alias photographic paper) is not a negative but an entirely new thing, a singular positive that is not a reproduction of anything that existed before. Re-photographing the negative (popularly and erroneously called "printing") to get yet another positive again delivers something that is not a reproduction of the first positive, the negative, or the original subject matter.
Photography delivers original images or a succession of originals, similar or dissimilar according to the maker's discretion, if the production cycle is repeated.
Walter Benjamin's agenda was the social, political, and aesthetic consequences of millions of pictures flooding off printing presses. His allusions to photography do not serve his argument well.
Oh man, I just read that Berger thing and want to punch him. He'd have us believe that art is only such if it has rarity value and can act as property (emotion, expressiveness and the rest don't rate a mention). Apparently photographs don't celebrate any particular event or even the vision of their creator, and if you carefully arrange something in a studio (presumably for artistic, meaningful purposes) it is apparently "absurd".
Please tell me he's trolling...
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