Prof_Pixel
Member
An interesting article on the retail photo business: http://www.aikenstandard.com/story/...51217509736368":"og.likes"}&action_ref_map=[]
"Good enough" has been the theme since before my grandparents were born really... Before digital, we had disposable cameras, APS cameras, disc cameras, 110 cameras, cheap 35mm cameras you got free with a magazine subscription, old zone focusing imitations of quality, soviet imitations, brownie cameras, etc... Some of them have charm, but their market segment was "good enough"
There is an interesting article from Photokina
http://www.showdailys.com/E-publisher/Photokina2012_day2/
See page 17 regarding film sale tracking volumn and how the 4x6 print market is changing world wide.
I own a photoshop/minilab in rural Ireland and yes the number of people getting prints from digital cameras and phones has decreased. It came to a stage where I woundered if I could survive in business. I spoke to other lab owners in other parts of the country and they had the same problem. I approached Fuji Ireland and they were of the same opinion. If something wasn't done soon a lot of photo shops would close.
The solution was an all out effort to make the customer awear of the value of a printed photo. The national advertising and local window display pushed home the idea of " if your pc crashes/ lost memory card/ stolen phoone, you loose all your photo, so print them now"
And guess what, it worked. Ok it did take time but the scare tactics worked. I now have regular customers coming into the shop and ordering 100, 200, 300 + prints from phones and memory cards. They also buy albums to store the prints.
And it has a good knock on effect for my film processing. We now get "Oh you still develop film? I have a few at home in the drawer, I must get them developed"
I even had a few digital customers go back to film because they liked film but thought it was dead.
I now sell lots of second hand 35mm film cameras and usually to people in their early 20's.
So what I'm really trying to say is that photo retail can survive but a lot of effort is needed from the retailer. There is a market out there, you just need to find your niche.
glad to be out of retailing.
I hear there's a pet shop on the Isle of Man that does a good business retailing Manx cats.
There is an interesting article from Photokina
http://www.showdailys.com/E-publisher/Photokina2012_day2/
See page 17 regarding film sale tracking volumn and how the 4x6 print market is changing world wide.
I own a photoshop/minilab in rural Ireland and yes the number of people getting prints from digital cameras and phones has decreased. It came to a stage where I woundered if I could survive in business. I spoke to other lab owners in other parts of the country and they had the same problem. I approached Fuji Ireland and they were of the same opinion. If something wasn't done soon a lot of photo shops would close.
The solution was an all out effort to make the customer awear of the value of a printed photo. The national advertising and local window display pushed home the idea of " if your pc crashes/ lost memory card/ stolen phoone, you loose all your photo, so print them now"
And guess what, it worked. Ok it did take time but the scare tactics worked. I now have regular customers coming into the shop and ordering 100, 200, 300 + prints from phones and memory cards. They also buy albums to store the prints.
And it has a good knock on effect for my film processing. We now get "Oh you still develop film? I have a few at home in the drawer, I must get them developed"
I even had a few digital customers go back to film because they liked film but thought it was dead.
I now sell lots of second hand 35mm film cameras and usually to people in their early 20's.
So what I'm really trying to say is that photo retail can survive but a lot of effort is needed from the retailer. There is a market out there, you just need to find your niche.
There is an interesting article from Photokina
http://www.showdailys.com/E-publisher/Photokina2012_day2/
See page 17 regarding film sale tracking volumn and how the 4x6 print market is changing world wide.
I own a photoshop/minilab in rural Ireland and yes the number of people getting prints from digital cameras and phones has decreased. It came to a stage where I woundered if I could survive in business. I spoke to other lab owners in other parts of the country and they had the same problem. I approached Fuji Ireland and they were of the same opinion. If something wasn't done soon a lot of photo shops would close.
The solution was an all out effort to make the customer awear of the value of a printed photo. The national advertising and local window display pushed home the idea of " if your pc crashes/ lost memory card/ stolen phoone, you loose all your photo, so print them now"
And guess what, it worked. Ok it did take time but the scare tactics worked. I now have regular customers coming into the shop and ordering 100, 200, 300 + prints from phones and memory cards. They also buy albums to store the prints.
And it has a good knock on effect for my film processing. We now get "Oh you still develop film? I have a few at home in the drawer, I must get them developed"
I even had a few digital customers go back to film because they liked film but thought it was dead.
I now sell lots of second hand 35mm film cameras and usually to people in their early 20's.
So what I'm really trying to say is that photo retail can survive but a lot of effort is needed from the retailer. There is a market out there, you just need to find your niche.
No one should mourn the loss of Ritz. In my area, they were dirtbag borderline criminals who had no clue and deserved to go down. Idiotic people working the store, pushing their junk quantanray (sp?) garbage lenses and other overpriced trinkets. At one point they had a good analog-based minilab, but it was overpriced, then they screwed the pooch by replacing it with some craptacular digital-based minilab, and their prints looked like shite. good riddance to those tossers.
...Like the article says, though, the question is whether people will miss having printed pictures or not in 20 years. It may be that the next generation thinks it's really strange to view photographs as printed matter. Time will tell.
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