VERY simply put:
For many years, Kodak prided itself on 'accurate' color reproduction and chose dyes that produced that 'accurate' result - if you put a picture of a color checker chart next to a color image, they would 'match'. In the early '80s, Fuji brought out a series of color films with saturated colors and customers loved them. (If you took a photo of your house in August, the Kodak films gave you accurate colors - dull skies and brown grass. The Fuji films produced blue skies and green grass. (Such colors were often referred to as 'memory colors'.))
Kodak did considerable customers research on customer reproduction preferences. Digital technology was used to produce sample prints of the same scene with different color reproduction. Before digital, such test were prepared by coating a variety of emulsion color test, Such tests were rarely 'clean' - meaning you got the color change you wanted but also got things you didn't want. With the digitally produced images, once the color preferences were established, emulsion workers worked to reproduce the desired results. The results were the more highly color saturated Kodak products of the late '80s.
This didn't include Kodachrome, did it? Wasn't its palette different?
Who buys green boxes , only the farmers and vegeterians. American eyeball ? , what is american eyeball ? Is there such a race ? If you talk about colors , come and tell to Indians and Chinese people ! They drink tea since BC 2752 , 4765 years !
Why americans pay such a money to Japan , why dont they apply tariffs ? What is the reason of such a big import ? And We can not sell anything to USA because of tariffs !
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