The "subbing" referred to is a coating that helps the emulsion stick -- which, with paint-on emulsion like Liquid Light is whatever the worker applied (on commercial film, it's more gelatin, often a very thin layer and harder than the main coatings).
Bleach might damage the varnish he's working over, however; another option is very hot water. Whatever temperature he uses to spread the liquid emulsion, go at least another 20F hotter. Soak and scrub with a sponge, scrape with a silicone spatula or plastic item, like a credit card, and scrub again.