Pentax: Two new compact film cameras planned - Pentax 17 announced June 2024

xkaes

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Even at f/8 you still need focusing.

I'm not the only one who uses hyperfocal distance shooting -- especially with a 25mm lens. I guess all those half-frame engineers didn't know what they were doing.
 

cmacd123

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What in your mind is the point of a half-frame camera? Just curious.
I used my Ricoh Auto Half as a go to carry in the briefcase Camera. And it was a lot more chunky than the Pentax 17. I could see the 17 riding around in the same case as my Panasonic compact digital,for quick grab shots when I am out and about.
 

Pioneer

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What in your mind is the point of a half-frame camera? Just curious.

I personally have no use for a half frame camera of any sort but I have grandchildren that enjoy using film and they are interested in the format. I am thrilled to death that Pentax is giving them an opportunity to buy a brand new Pentax film camera in a format that they are interested in using. A new camera with a warranty and viable repair options completely changes the landscape for those young people who are interested in film. So even though I will stay with my LX and my 645Nii I am actually excited to know that they too have the chance to build their own relationship with Pentax through this new camera in the same way I was able to develop my relationship with Pentax with their new K-Mount back in the 70s.

Now, exactly why they seem excited about this half frame format I couldn't say but I already know they pursue their photography differently than I do, and that is just fine. For my grandsons and granddaughters photography seems to be a more social activity that they enjoy sharing with their friends. And the best part of all of this is that I may also get a chance in a short time to buy my own brand new Pentax 35mm film camera as a result of this same project. In my mind that is a definite positive. I am not concerned about waiting a bit longer; I feel pretty confident that it will happen because I believe that the market is ready to support a few new 35mm cameras. Not everyone wants to deal with used equipment just like not everyone wants to buy a used car. So, while they may be interested in using film for some things they may not be ready to buy a used camera and then have it overhauled.

So far Pentax has done exactly what they said they were going to do. I have no reason to believe that they will not continue, especially if their early products are successful. Right now indications are that their market research appears to be holding up. We will have to see how it plays out. But I have to say I am more interested and excited about what Pentax is doing right now then with what Leica has to offer me. I am not interested in half frame but I am certainly watching closely to see what they do next. Just like Intrepid did with large format just a few years ago, I believe Pentax is changing things for those of us who shoot 35mm film. Just like you, I hope this works. What Pentax brings to the table may not look like the classic options from the past but bringing out new and different products for us to choose from is not a bad thing.
 

Kodachromeguy

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And they all failed.

Total nonsense. 126 was an immense profit machine from 1963 to the early 2000s. Millions of families all over the world owed and used 126 cameras. 110 also sold well from 1972 for over 10 years. But it never equalled the popularity of 126.

The latter two were less successful. The disk was a dud. And APS was clever technically but came just as digital burst on the scene, so it was not a major seller.
 
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Caleb Hauge

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You're underestimating us. A lot of us still grew up with CDs, cassettes, VHS, and film. Our childhood pics were taken on film, on car rides with mom we were listening to the new P!nk/Adele/Taylor Swift CD, Sunday trips to church with Gramma we listened to her tapes recorded off the radio, and our baby videos and Disney movies were on VHS/8mm tape. That's how a decent chunk of the not-quite-middle-class teens grew up. Of course, we're also on the very edge of growing up with physical media, so in just a couple years you'll be hearing generation alpha ask what a dial tone is and which side of a CD goes up.
 

Agulliver

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It seems that despite the intended buyers probably having difficulty learning to load film, they also want some tactile experience. That's a big part of why they're trying film in the first place. Manual focus is 100% part of that. The film loading is probably due to an automatic system requiring a motor and more electronics and whirly bits than Pentax want to intoruduce at this time.

And they all failed.

Horse manure, did they. I may never have had any use for 126 myself but it was incredibly popular from the mid sixties through into the early 80s. It was one of the game changers in the industry for the casual photographer who wanted an easy to use camera that fitted in a pocket or bag. How many square 126 photos are there of nights out, day trips, Junior's first steps? There was also the niche use of the better 126 cameras for slides. The only thing that did kill 126 really was the advent of 80s electronic 35mm cameras with semi-automated loading.

110 succeeded for even longer, well into the 90s it was still popular...not due to absolute quality but due to the size and form factor of the cameras. I did use 110 with the Minolta space ship SLR and it was capable of far better results than you'd imagine. I still occasionally use 110 in lesser cameras (the Minolta is broken and cannot be repaired). It's fun. But more importantly it, like 126, enabled millions of people to practise casual photography in something like the manner people do with phones today. Whip out the camera at the BBQ or party and snap a nice memory. Photograph the new car. WHile also just about being good enough to take a shot of a landscape.

Those formats did not fail just because they're no longer around - though 110 hangs on via Lomography. One might as well say VHS failed because it only lasted 30 years. But for 25 of those 30 years it was *wildly* popular.


Drop a cassette in and forget it?

Why did Phillips develop the audio cassette? Why did Kodak feel super 8 was necessary over std 8mm cine film? Why did movie projectors become auto-threading?

Ask anyone who worked in a camera shop back in the day how many people came in to have films removed from or loaded into their cameras. Why did Kodak even exist? "Push the button and we do the rest". Most people never learned the skills of what we consider photography.

Sure, I could use a medium format folder at the age of five. But then I'm a neurodivergent weirdo who hand built a 4 track recording studio in his bedroom 6 years later. We aren't "Joe Public" who genuinely did struggle with buttons and knobs, and who messed up rolls of film due to making mistakes loading, unloading or rewinding them. Why was the 35mm cassette needed in the first place over that easy roll film with the instructions printed on the backing paper? Why did Kodak invent the Brownie? Because they brought photography to the masses. Even in 1990, if you showed a manual SLR to the average person they knew not where to begin. Today, these people under 25 who are the main audience for the Pentax 17 haven't even held an Instamatic or a digital camera. They haven't used a camera that wasn't contained in a phone. They haven't grown up around dad or Uncle "AGulliver" using his sophisticated cameras around them. This is all new to them. Just like it was when Kodak brought out the very first Brownie.

So I bet a good portion of the instructions for the 17 contain info and photos on how to load it. In fact look at any camera manual on Butkus.com and they usually begin with a page or two on how to load the camera....look at the many different ways manufacturers tried to make that process easier for 120 and 135. It was a genuine issue for the average human.

And nope...I don't fully understand *why*, because it comes quite naturally to me. I just eventually came to understand that I am the one who's different, not the masses who look at an 8mm projector from 1950 and give up.

I'm not the only one who uses hyperfocal distance shooting -- especially with a 25mm lens. I guess all those half-frame engineers didn't know what they were doing.

A lot of the users of the 17 will be taking photos of friends quite close up, and of food and drinks. The things they use phones for. This isn't 1965 or even 1995 any more. Sure, if you're not going for a big enlargement and you're shooting in sunlight at f11 or smaller, shooting subjects more than 20 feet away then hyperfocal works fine. It also works with a box camera and a meniscus lens, if you're not fussed about the edges of the image being in focus. Want to do a selfie or photograph two friends close up? Or your dinner or that fancy cocktail? You need some sort of focusing lens.
 

Agulliver

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It is fully 12 years since a teenager came to me in my office at the school with a VHS cassette of an educational programme and said, "I don't know what this is, but my teacher says you can fix it".....it required splicing.

I do have friends born after 2000 and they've no memories of film even if perhaps baby photos were on film. They might vaguely remember CDs but have never owned one themselves. Certainly never used a floppy disc or a cassette tape.

As for the teenage kids I work with these days, they certainly have never handled a CD. Never even seen film unless it's Instax. Most have never touched a camera of any flavour that wasn't also a phone. I work with a young teacher of 25 who doesn't know what a cassette is!

But I'll tell you something else. I have a turntable in my office and they all know what a vinyl record is. Whereas 15 years ago, that would not have been the case. I am the "cool" member of staff because I listen to vinyl in my office. "Sir, what's that sick groove?"......."Let me introduce you to MIles Davis"....

Maybe film will follow, in which case I shall probably be elevated to the status of a minor deity if the kids ever find out I've been shooting film all this time.
 

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There are a handful of shots from this camera online now that appear to show good sharpness, but I've yet to see a good test of what it's capable of with a slow film and a 4800+ dpi digitization solution. I'd be really interested in that.
 

blee1996

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There are a handful of shots from this camera online now that appear to show good sharpness, but I've yet to see a good test of what it's capable of with a slow film and a 4800+ dpi digitization solution. I'd be really interested in that.

Maybe we don't have too high expectation for such a lens, although I believe it will be an excellent performer if at the sweet spot aperture of f/8, no camera shake of 1/125s, and accurate focusing.

In the last 12 months I have tested a few good quality vintage half frame cameras (Ricoh Auto Half, Fujica Half, Olympus Pen EE-S, Canon Dial 35) that has good lens and some exposure control. All of them can produce excellent results with ISO 100 film and 3600 dpi scanned with a Nikon Coolscan V. Naturally I like my Olympus Pen FT with G.Zuiko 40/1.4 more, but it is in a different league from the Pentax 17.

I should get the Pentax 17 later next week, and will try to push its limit with slow film, good exposure, and accurate focusing.
 

xkaes

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Since one of the reviews has clearly stated that the optical design is based on the 25mm lens from the Ricoh AutoHalf, it's undoubtedly great. I found the 25mm on my Ricoh Caddy (same lens, only continuous-focusing) to be the sharpest half-frame I've used -- and I've used a lot of them.

Ricoh also made a superb, focusing, 35mm (f1.7) lens (7 elements in 4 groups) for a similar half-frame -- but you better be good as guesstimating distance when wide-open.
 

loccdor

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I should get the Pentax 17 later next week, and will try to push its limit with slow film, good exposure, and accurate focusing.

I'm excited to see your results. If you feel like sending me some frames in the mail I can digitize them around 4800 dpi with a Pentax K-1 and pixel shift and we can satisfy our curiosity.
 

ant!

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I guess I must live in a different world then you. I am more then double of the maximal-teenage-age, and never saw 8mm tape. In the last 10-15 years, I haven't touched a vhs, at that time it was dvd, then blueray and streams. Sure, CD I did touch and bought, but the wild downloads started 25-30 yrs ago. Tape is for me maybe 20 yrs ago. I was always shooting film, but this was since 15 yrs a very niche...
 

cmacd123

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optical design is based on the 25mm lens from the Ricoh AutoHalf, it's undoubtedly great. I found the 25mm on my Ricoh Caddy (same lens, only continuous-focusing) to be the sharpest half-frame I've used -- and I've used a lot of them.

one of the videos does say that the 25mm lens was chosen based on what worked on the Auto Half, But that the lens also draws inspiration from one of the Pentax compact Cameras. I am sure the new lens is even better than the Auto Half.
 

Cholentpot

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I'm pretty sure film is going to end up in the same niche as vinyl.

Hear me out on this,

Both formats were around for a very very long time, both are tactile and offer a different - not better or worse - take on more modern iterations. There is a 100 year backlog of equipment for both of them. Vinyl weathered the low of lows and came back, with film there's a good chance of the same happening. Cost of entry is low but getting a collection can be costly. There's lore, tradition and skill to be learned.

I think Pentax making new cameras will be one of the major pivot points in the comeback of film. If one or two major camera makers come back on board we're good to go.
 

Hassasin

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600 EUR for this? I wish they released it on April 1st, it would have made more sense.

I see no connection to bringing film cameras back into production. But since there are those who feel roll of film can cost 30 EUR and the world should still be thankful for, I am bound to be proven wrong.
 

BradS

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It's a strange moment in history. The WallyMart down in town now has about 12 feet of shelf space displaying new LP records - probably around 50 titles. The next isle has a seemingly continuous supply of fresh Fuji Superia Xtra 400 (but no other film, just Superia). They still have the two big bins of DVDs and some BlueRay too. No music CDs however....not for a long time.

but, we digress.
 
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Cholentpot

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CDs will come back. DVDs aren't going anywhere. There's something like 200k+ titles on DVD and honestly for the most part DVD quality is good enough. Physical media is due for a big comeback. Streaming is fine until your favorite show goes AWOL or your obscure band disappears from your streaming service.
 

armadsen

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Based on it being sold out in Japan already, as well as initial allotments being sold out at a number of US retailers (not sure about EU), I think you’re already wrong. And I’m not sure how bringing an actual film camera into production has “no connection to bringing film cameras back into production”?

Anyway, I’m eagerly awaiting my preorder, which I’ll happily load with $5 rolls of bulk loaded HP5 and go out to shoot with!
 

Hassasin

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My point was it's a something close to a toy camera, with cherished brand name stuck to it, for some 600 EUR (where I spotted it at KameraStore.) It has nothing to do with the general excitement about film cameras being back into production. It's a niche product for those who keep talking about other P&S from the past that are now selling for more than when new, most not worth a fraction of that.

I can't wait for this to be shown as "mass produced" product for ... 500 ??? then it will be all clear how well it sells.
 

Dali

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Good God ! 30 pages of speculation about a film camera no one used...
 

Chan Tran

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Yup and a mint Nikon F5 can't hardly get $500.
 

Agulliver

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There was no way on earth it was ever going to cost much less than 500 dollarpounds. No possibly way that could have been achieved.

Maybe, if this and the Rollei/Mint continue to sell well beyond the initial phase, we can see a reduction in costs due to economy of scale. But remember that when one allows for inflation and average wages, most of those cameras we fondly remember from the past were hardly cheap either.

And this is in no way a toy camera.

The Kodak H35 is a toy made of plastic with a fixed focus, fixed aperture lens and one shutter speed. Holgas and Dianas are toys. This is a well made, sturdy camera intended to last many years with a proper coated triplet lens, manual focus, full auto aperture, adjustaboe ISO from 15-3200, +/- 2 stops exposure adjustment and several exposure modes. It may well not be what you or a lot of us want....but it was never intended to be that.

One might as well say "I want a new car at $6000"
 

Cholentpot

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'It's a niche product'

All film cameras are niche products from now 'till forever. New or used they're niche. They're not for Joe Consumer anymore. You might be able to say that for any camera that's not part of a cellphone. The vast vast majority of people do not use cameras anymore, again,

People don't use cameras

Anything that is a camera and only a camera is forevermore niche.
 

armadsen

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There was no way on earth it was ever going to cost much less than 500 dollarpounds. No possibly way that could have been achieved.
Thank you. The people saying this should be much cheaper have clearly never been involved with designing and manufacturing something. There are two possibilities:

- This camera exists and costs $500 or so.
- This camera doesn’t exist.

Possibility three, “this camera exists and costs much less than $500” is pure silly fantasy.
 
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