I was following her kit on Kickstarter when she first got up and running and was a supporter. She had to take it down due to the look being too similar to a brand name camera, but she eventually reinvented the look and feel and restarted it.
I hope to see more of this kind of project, including paper lens based cameras in kit form. I think they are fun and give people something fun to do and then to explore photography. I've considered building a foamcore/cardboard camera or two myself for the fun as well.