I would say that if they are reviving one of the old eastern european contact papers (as some of the threads suggest), they should just call it by it's old name.
I'll offer the serious reply. Michael has said in the Azo forum that a name has been chosen but will not be released until they obtain trademark protection for it.
When Kodak was working on an instant film, and they were only half way there and were straining hard to achieve their goals, I suggested a name for it.
I suggested Hemorrhoid.
Management didn't like my suggestion. They went with PR-10.