Unfortunately a more prevalent rumour is, I won't be able to afford it.
So are we expected to take this seriously? It seems not
pentaxuser
It'll happen because nobody expects it. The M6 is the hot camera right now and the MP is no more than a M6.2. Put an angled crank and a red dot on it, push it out the door for four grand and sell every one.
Aluminum top plate.My understanding is that they sell every MP they can make at six grand, so what would be the motivation?
Perhaps they could reintroduce the Leicaflex!
Aluminum top plate.
Sometimes you need a loss leader to build brand loyalty. There are a lot of Gen Z photographers who are currently driving up the prices of the M6 market. Leica rolls out a new version for a price around what the used ones are selling for. Remember, this is Leica, a run of two thousand would be a big deal. Now you have two thousand new customers who just might buy your real money maker, lenses. I see your point about the MP but that market is held by an older generation and they can only sell so many Herme's editions.I mean what is Leica's motivation to take an MP, swap in an angled crank, add a red dot and sell the camera for $2K less than they're selling it for now - when they sell every one they currently make?
Sometimes you need a loss leader to build brand loyalty. There are a lot of Gen Z photographers who are currently driving up the prices of the M6 market. Leica rolls out a new version for a price around what the used ones are selling for. Remember, this is Leica, a run of two thousand would be a big deal. Now you have two thousand new customers who just might buy your real money maker, lenses. I see your point about the MP but that market is held by an older generation and they can only sell so many Herme's editions.
I get your point about a loss leader, but if your budget doesn't allow for the purchase of a new M-A/MP, then I'm not sure that a new $3K (at a minimum) M lens is in the cards either. Just look at the lenses most YouTubers with M6s are shooting with - Voigtlander, Zeiss, TT Artisans for the most part - or maybe an older used Leica lens. They aren't generally buying new Leica lenses now and I don't think that'll change if Leica produces a new film M body. Leica's attempt at selling less expensive M lenses hasn't exactly been a roaring success either. Just look at the Summarit line of lenses, for example...
What if Leica was working on a body made of composite materials? Less machining, more stampings, more robotic assembly? Add the M7 electronic shutter as a bonus. It's not the brass and black paint Leica we love but maybe more durable and weather resistant.
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