Unlike pinholes, zone plates actually have a genuine focus, so you need to use them at the indicated focal length. There's a formula somewhere for calculating the effective focal ratio of a zone plate, but it's probably simpler, if you have a low-light meter, to compare the ground glass brightness from a lens of the same focal length at the smallest aperture against that with the zone plate. That will give a correction factor -- for instance, if your lens was at f/45 and the zone plate gives two stops less on the ground glass, you'd be at f/90 equivalent with the zone plate (and that's a likely range to be in -- the whole point of zone plates is that they're MUCH faster than a pinhole, but still aren't a lens).