Thanks for the feedback
Thanks one and all for your thoughts on this. Believe it or not, I agree with you about the print version of LensWork. If I were to have a choice of one or the other only, I would definitely choose the print version. Nothing replaces the tactile feel and presence of the book in one's hands. No contest -- and I'm the publisher of the new CDs!
Our rationale for the CD is simple -- some people have asked for more, I might even say pressured us for more. We are encouraged by this, but quite frankly the magazine simply cannot be larger than 96 pages with a serious price increase (which we are very reluctant to do) nor more frequent than bimonthly unless you want to visit me in the rubber room and watch me drool.
The core idea behind the CDs was that we can offer more images from each portfolio. Once we opened that door, it was an easy leap to include audio and video to expand the content into these moving media -- especially with the advent of Acrobat 6 which allows compressed audio (MP3) and compressed video (MPEG). Since there is so much room on the CD, heck, why not just keep adding more and more content until it is filled? The EXTENDED Gallery, the extra articles, things we cannot yet perceive because we are new at this -- we certainly have more we'd like to publish than we have room for in the magazine!
As some of you have pointed out, the "market" for the CD will very likely remain smaller than the magazine for the obvious reasons. Hence our main focus will still be the magazine. We do hope, however, that we can provide enough extra material on the CD to make it worth your time to view them and our time to make them. If not, you'll let us know, I am sure. We are hopeful that there will be value to both, even though they are different in so many ways.
I remember when we started LensWork, we had advisor after advisor tell us we were foolish because no one would buy as magazine that was so different. We had faith that we were not the only ones who wanted a discussion about photography and the creative process and it turns out there are a whole bunch of us. Thanks! We have the same kind of blind faith in the CDs, but time will tell. Please let us know what you think and what you see we could do better to make the CDs more useful and pertinent.
BTW, for those of you who don't like to read on-screen, again I agree. That's why the articles can be printed to your desktop printer for reading on real, old-fashioned paper. In the easy chair.
Thanks for the nice words about the magazine. Glad you approve.
Brooks Jensen
Editor, LensWork Publishing
Written Sunday, February 27, 2005 at 8:03 PM.