The lomography.com link doesn't appear to work.
But it looks as though the "new" super-8 film is Vision3 color neg...not the most convenient for those of us who just want to put a film through our old cameras and get a quick finished spool ready to project as you could with Ektachrome 100d. There are, however, professionals who use super-8, and this seems to be more towards that market, as an extra packing of the film already available in 35mm and 16mm, rather than a "new film".
(also (there was a url link here which no longer exists) )