Cine film is still the cash cow nr. 1 at Kodak, they lost some revenue but still make of 300 Million from it much more than any other part of Kodak does.
They are in a difficult situation that cine and bubble jet are both shrinking and follow on ventures not fully 'on stream'.
They are or have neither projected nor planned properly, hence previous ch11.
There is still large turnover of cine for EK ( and stills for KA).
But both companies regard them as cash cows in milking palour.
They ain't allowing them out to see the grass.
The 25% hike from Dec13 means the 5222 group switch back to other manufacturers, it will push small cine people to digital as digital has dropped in interval.
All of this is good news for Ferrani, Foma, Ilford, Orwo, etc., ...