Kodak keeping film production.

John Bragg · Sep 6, 2012

http://motion.kodak.com/motion/About/The_Storyboard/4294970036/index.htm#ixzz25iFW1V6c

This has appeared today. It seems the film (stills and motion picture) making part of Kodak is not part of the sell off. Good news.

Felinik · Sep 6, 2012

Kodak please give us Portra in bulk, I will buy, promise!!! (Both 160 and 400!!)

pentaxuser · Sep 6, 2012

The other thread that Kodak is selling its film has got to 50 pages. This one has managed two, now three posts. It seems very clear that Kodak will not be selling its motion picture film but in words of one syllable can anyone identify what still films will not be sold? Is it the whole current range of B&W and colour neg?

It sounds like very good news but it would be nice if a Kodak exec would simply say either: "All Kodak consumer film, I repeat all Kodak consumer film, will continue as Kodak products and will not be sold or stopped"

No-one these days seems to want to believe good news - its just not exciting enough and worse, kills all discussion.

However the good news announcers from the company in question could be a little plainer so no-one is in any doubt and the moderators could close all the doomsday threads and we could get back to discussing dull stuff about photography.

pentaxuser

Felinik · Sep 6, 2012

pentaxuser said:
what still films will not be sold? Is it the whole current range of B&W and colour neg?

All of it.

"Kodak will continue to manufacture and distribute its quality line of motion picture film products. As a matter of fact, all film manufacturing will actually stay with Kodak, including that of consumer and professional still film."

MattKing · Sep 6, 2012

As I posted in the other thread, it appears that Kodak will no longer market or distribute their still film products to end users or retailers, nor will it provide the sort of end-user or retailer support it currently does.

Sirius Glass · Sep 6, 2012

I hope that this is NOT an Ecth A Sketch moment!

Poisson Du Jour · Sep 6, 2012

MattKing said:
As I posted in the other thread, it appears that Kodak will no longer market or distribute their still film products to end users or retailers, nor will it provide the sort of end-user or retailer support it currently does.

And this sould be the final statement on what is essentially overly long, nauseating, conjectural hyped and hysterical discourse. Let Kodak be Kodak with or without film.

rphenning · Sep 6, 2012

best news i've had all week! thanks

bwfans · Sep 6, 2012

So the movie and still film production will remain in Kodak. But the marketing and distribution of the still film will be sold as a business unit???

BrianShaw · Sep 6, 2012

That is what it seems to imply, huh.

zsas · Sep 6, 2012

bwfans said:
So the movie and still film production will remain in Kodak. But the marketing and distribution of the still film will be sold as a business unit???

That is how I am understanding it. Kind of like how Fotokemika used to make ADOX's CHS line of film

bwfans · Sep 6, 2012

That would be a quite positive news. The production of the still film will be almost lasted as long as the production of movie film. And the film QA will be assured as high quality as we know about.

Will it branded as Kodak film? May be, and may be not.

Prof_Pixel · Sep 6, 2012

As I said in another thread:

Reality check time.

At this point, there is no assurance that Kodak will actually be able to successfully exit bankruptcy.

zsas · Sep 6, 2012

Branding, I bet they will do both. Freestyle currently sells house brand film that is coated by Kodak. Let's hope someone buys the Kodak still film line right...

thegman · Sep 7, 2012

I can't help but feel a little disappointed by this news. I would much rather see Kodak film become an Ilford than continue be part of a corporate monolith which is focused on other things. Personally, I'd still like to see the film line bought out and marketed/developed as it should be.

I do think Kodak, considering the circumstances have done an amazing job (Ektar, the new Portras), but I wonder how much of that is *despite* the management, not because of it.

iulian · Sep 7, 2012

I've seen some images taken on the new series of cine-film (Vision 3) and they are mind-blowing. That technology in C41 chemistry and without the rem-jet backing would be an instant hit, if marketed by someone who knows how to sell stuff.

thegman · Sep 7, 2012

I thought Portra 400 was supposed to be based on Vision 3? That's what this guy reckons anyway:

http://www.onlandscape.co.uk/2011/05/kodaks-new-portra-400-film/

I also read it here:

http://www.twinlenslife.com/2010/12/in-bleak-midwinter-new-kodak-portra400.html

Although their results seem to show different results from the two. I do agree with you though, Kodak is an icon, and they could probably market that a lot better.

John Bragg · Sep 7, 2012

I think the clincher in all of this is that Kodak have a modern up to date film coating line but who else can afford to set one up now given the global economic situation?

benjiboy · Sep 7, 2012

Prof_Pixel said:
As I said in another thread:

Reality check time.

At this point, there is no assurance that Kodak will actually be able to successfully exit bankruptcy.

This is just an observation, but I think it's interesting psychological point that in her statement this lady refers to "chapter 11", not chapter 11 bankruptcy avoiding the operative word.

thegman · Sep 7, 2012

John Bragg said:
I think the clincher in all of this is that Kodak have a modern up to date film coating line but who else can afford to set one up now given the global economic situation?

I was under the impression that if anyone bought the Kodak Film division, then they would simply run the existing plant, I think to set up what Kodak has again would be waaay too much money for the size of the market, that was my impression anyway.

BrianShaw · Sep 7, 2012

benjiboy said:
... this lady refers to "chapter 11", not chapter 11 bankruptcy ...

In these parts the former is common terminology and the latter is considered repetetively redundant.

Jenni · Sep 7, 2012

Good news! I just hope they don't jack up the price.

pbromaghin · Sep 7, 2012

I can't imagine they will get much for it. It's the exact part that they have been intentionally destroying for the past several years, to the point where there is almost no value remaining. The new owner will have to do all the work of rebuilding the brand, the distribution network, the supply chain, and of making the world aware that it even still exists.

Matthew Cherry · Sep 7, 2012

pbromaghin said:
I can't imagine they will get much for it. It's the exact part that they have been intentionally destroying for the past several years, to the point where there is almost no value remaining. The new owner will have to do all the work of rebuilding the brand, the distribution network, the supply chain, and of making the world aware that it even still exists.

On what basis? This post makes zero sense...

Matthew Cherry · Sep 7, 2012

Jenni said:
Good news! I just hope they don't jack up the price.

The price will rise, as other film prices have risen. That is natural.

Kodak keeping film production.

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