I have always found this to be exceptionally good film when processed professionally, but I'm not sure I can't say the same for every film made today. Even films I do dislike, like Kodachrome 64, have their ardent supporters, so it all comes down to what you'd be using it for. Everyday snapshots of the kids? This film is excellent for that. Brightly lit outdoor landscapes you intend to make 16x20 prints from? Maybe. Maybe not. Depends on what you deem acceptable. I would trust this film without hesitation for everything I do, but I simply don't make big prints.