It's not only bad news (Kodak)

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Lionel1972

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I love the new CEO at Kodak and the new direction they finally decided to take towards what they call "Film renaissance". They are on the right track at last. Now Kodak Alaris should do the same for still picture film promotion.
 

AgX

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Well, that is camera films, not print films.

(I had to do some nagging...)
 
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kuparikettu

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You are correct -- though I believe print film has probably reached the bottom already last year. There's no going back to the golden past of film distribution.

But nevertheless, it's really good thing if Kodak sees a future for color negative camera films despite the lack of demand for print film.
 

Diapositivo

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This article is wonderful news.
Look at the slogan at the billboard at Cannes film festival: "Film makes a difference".
It seems as if Kodak is really believing now, understanding the precious franchise they have, and the direction they have to take.

Yes, film for theatre projection is yet to recover, but who knows, maybe the bottom was reached and now we wait for the rebound. For the moment, a resurgence in capture with film is very interesting and promising.

That Kodak is investing into support of 8mm and 16mm (processing and scanning) is also very interesting as one might expect one day they would come back with some reversal product.

Sustaining film processing firms around the world is also a brave and intelligent move, which shows a long-term commitment to film.

It's years I have been waiting to read some news like this.
The glass is half full, but the wine in it is promising!
 

John Bragg

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This is great news. As long as the Movie industry supports film then Kodak has a future. As long as Kodak has a future then Kodak Alaris will prosper and supply still film. Classic film like Tri-X deserves a place, not only in history but also in our future.
 

Echoes

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Come on, now bring Plus-X and Ektachrome back!!
Do you think Kodak print film sales are ina good spot too?
 

Diapositivo

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Pardon my ignorance.
Do Kodak plan to market a negative Super8 film?
Is this supposed to be reversed to a positive film for projection (negative-negative process), or is this supposed to be scanned and given to the final user as a digital video?

I would expect a Super8 film to be interesting to the final user as a positive film only (maybe B&W, but positive, something you can project to a screen).
 

wiltw

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The changeover in the movie industry to digital distribution and project in cinemas is too much an economics and profitability issue! While the creative folks may want to work in film, they have the hurdle to jump of the industry economics. If you are not a major producer/director, you just don't have enough clout to fight the studio bosses.
 
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The "Super 8 stock" film lists the following:
  • Tri-X Reversal
  • 50D color negative
  • 200T color negative
  • 500T color negative
No mention of prints to projection film for color.
 

cmacd123

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The "Super 8 stock" film lists the following:
  • Tri-X Reversal
  • 50D color negative
  • 200T color negative
  • 500T color negative
No mention of prints to projection film for color.

that is what they have been offering for quite a while now. 7285 (ektachrome 100D) used to be on that list, but it went away with the rest of the Ektachrome Line.
 

Nzoomed

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I was just going to start a thread on this!
Check this out, is it not ironic that Kodak are now having to upgrade their plant due to increased demand for motion picture film after Kodak themselves had scaled back production in their only remaining plant left!?
OK, with Fuji out of the picture, i can understand this somewhat, but still the demand may have increased.
Kodak has their bulletin here:
http://www.kodak.com/ek/US/en/corp/...ence_of_KODAK_Motion_Picture_Film/default.htm
 

vdonovan

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I was just going to start a thread on this!
Check this out, is it not ironic that Kodak are now having to upgrade their plant due to increased demand for motion picture film after Kodak themselves had scaled back production in their only remaining plant left!?
OK, with Fuji out of the picture, i can understand this somewhat, but still the demand may have increased.
Kodak has their bulletin here:
http://www.kodak.com/ek/US/en/corp/...ence_of_KODAK_Motion_Picture_Film/default.htm

It's a little ironic, but also a firm part of Kodak's new strategy. The new CEO of Kodak Inc. (not Alaris), Jeff Clarke, realized that while film is only 10% of modern Kodak's business, it is the only thing they do that is really exciting. While Kodak Inc. manufactures film for both motion picture and still photography, they only have the rights to market and sell motion picture film. Thus Kodak Inc. has made a significant new effort to market motion picture film at the professional and (most important) student level, which has led to a corresponding increase in demand.

Kodak Inc. knows that motion picture film will never recover to its earlier volume, but they hope to reach enough new film students to keep demand steady so that the factory can stay in production. Of course if the film factory is up and running, it's easy enough for them to run off the occasional batch of film for still photography...
 

cmacd123

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I am always a bit amused that Kodak has in the last while Brought back a variant of the "Giant K" logo, and that bulletin brings back the turned up lower right corner. (which originated to help sell Photofinishing paper)

While looking for the 5222/7222 data sheet I posted today in another thread I noticed one page that alluded to a Verichrome pan film box of the 1960 era.
 

AgX

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Thus Kodak Inc. has made a significant new effort to market motion picture film at the professional and (most important) student level, which has led to a corresponding increase in demand.

For years their cine department was the only one to do marketing efforts.
 

Nzoomed

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It's a little ironic, but also a firm part of Kodak's new strategy. The new CEO of Kodak Inc. (not Alaris), Jeff Clarke, realized that while film is only 10% of modern Kodak's business, it is the only thing they do that is really exciting. While Kodak Inc. manufactures film for both motion picture and still photography, they only have the rights to market and sell motion picture film. Thus Kodak Inc. has made a significant new effort to market motion picture film at the professional and (most important) student level, which has led to a corresponding increase in demand.

Kodak Inc. knows that motion picture film will never recover to its earlier volume, but they hope to reach enough new film students to keep demand steady so that the factory can stay in production. Of course if the film factory is up and running, it's easy enough for them to run off the occasional batch of film for still photography...

Yes it seems their new CEO is making good decisions around motion picture film production.

Whats the deal with Alaris anyway? I know the company split in to two, are you saying that Kodak only owns the rights to produce motion film products?

IIRC, Kodak spun off the film division and formed Alaris, but i thought all film patents and intellectual property were all owned by Alaris and that Kodak had an agreement to continue producing film for Alaris, and that they had licensed the branding to continue selling Vision3 etc?

IDK if it was a good move spinning off Alaris as a seperate entity or not, but i think they had little option as a result of their bankruptcy.
It just shows that if they had the right people running the show, things may not have got in such a mess for Kodak as it did.
I am always a bit amused that Kodak has in the last while Brought back a variant of the "Giant K" logo, and that bulletin brings back the turned up lower right corner. (which originated to help sell Photofinishing paper)

While looking for the 5222/7222 data sheet I posted today in another thread I noticed one page that alluded to a Verichrome pan film box of the 1960 era.

Yes, I too saw that on the internet taken from a billboard at Cannes.
Been years since i saw that in their marketing! lol
 

MattKing

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Whats the deal with Alaris anyway? I know the company split in to two, are you saying that Kodak only owns the rights to produce motion film products?

IIRC, Kodak spun off the film division and formed Alaris, but i thought all film patents and intellectual property were all owned by Alaris and that Kodak had an agreement to continue producing film for Alaris, and that they had licensed the branding to continue selling Vision3 etc?

IDK if it was a good move spinning off Alaris as a seperate entity or not, but i think they had little option as a result of their bankruptcy.

So much that requires correction :smile:.

Eastman Kodak manufactures all the film products.

At the time of the bankruptcy, one of the largest claims was a large projected shortfall in the pension plan set aside for the employees of Kodak Ltd. (UK subsidiary of Eastman Kodak). That shortfall was attributed to recent unusually low investment returns. As a result of UK legislation, the Kodak Ltd. pension plan held a super-priority over other claims against at least some of the assets of Eastman Kodak.

The UK governmental authority that insures pension plans and wields the legislative power assorted with that super priority negotiated with the bankruptcy trustee. As a result of a court approved settlement:
1) Eastman Kodak retained the film manufacturing, as well as the marketing rights for motion picture products;
2) The Kodak Ltd. Pension Plan acquired the marketing rights and exclusive trademark rights to:
a) Kodak still films, and
b) Kodak photographic chemicals (which are manufactured by third parties);
3) The Kodak Ltd. Pension Plan acquired the manufacturing and marketing rights to Kodak Colour Print papers, along with the plant at Harrow England and interests in colour paper facilities in Colorado USA and China;
4) The Kodak Ltd. Pension Plan acquired the manufacturing and marketing rights to Kodak products related to digital office scanning equipment;
5) in return, the Kodak Ltd. Pension Plan released the bankrupt (Eastman Kodak) from all of its claims arising out of the bankruptcy, including its super-priority over Eastman Kodak assets;
6) as well, the Kodak Ltd. Pension Plan paid the sum of $600 million to the trustee in bankruptcy.

The Kodak Ltd. Pension Plan incorporated Kodak Alaris to operate the business interests acquired by it as a result of the settlement. The Kodak Ltd. Pension Plan is the sole owner of Kodak Alaris.

We are not privy to terms of the supply agreements between Kodak Alaris and Eastman Kodak.
 

Nzoomed

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After all these months, look at the great news we received last month with the return of Ektachrome!
Looks like their new CEO has a real passion for film, which is what the company needs :smile:
 

flavio81

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After all these months, look at the great news we received last month with the return of Ektachrome!
Looks like their new CEO has a real passion for film, which is what the company needs :smile:
+1

An enormous difference from the infamous Kodak spanish CEO Antonio Perez, "named one of the worst CEOs of 2011 by several online financial news source and online publications including CNBC" according to Wikipedia.

The guy that killed Kodak film AND also killed Kodak's digital cameras (i own the Pro DCS SLR/n and for its time it was a fantastic camera)
 

Pat Erson

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"under Pérez's leadership the price of Kodak shares has decreased from around 25 dollars (in 2005) to less than 1 dollar by September 30, 2011" (Wiki).
 

Nzoomed

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+1

An enormous difference from the infamous Kodak spanish CEO Antonio Perez, "named one of the worst CEOs of 2011 by several online financial news source and online publications including CNBC" according to Wikipedia.

The guy that killed Kodak film AND also killed Kodak's digital cameras (i own the Pro DCS SLR/n and for its time it was a fantastic camera)
So we know who to go after then for the destruction of Kodachrome! :wink:
 

flavio81

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"under Pérez's leadership the price of Kodak shares has decreased from around 25 dollars (in 2005) to less than 1 dollar by September 30, 2011" (Wiki).

I guess he came out of a Dilbert strip... The archetypical Dilbert CEO.
 
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