Buy used cameras and lenses before that prices start to go up more.
Digital.
@momus if you think that it's possible to have a healthy film industry by paying $2.5 a roll, you are mistaken. A roll of film is a miracle of chemical engineering, yet you believe it's OK to pay half the price of a cup of coffee? That's not sustainable. Go to a local Starbucks, order a cup of espresso, a low-tech primitive product with zero R&D behind it, and make a note of how much you paid for that.
Then multiply that by 10 and that would be a fair price to pay for a roll of film. Feel blessed to enjoy 36 shots (!) for less than $100. Look around your house. Most objects surrounding your life can't hold a candle to a roll of film in terms of value they deliver. Ask yourself how much you paid for that crap at Home Depot? Even stupid shit like this is $18!! Your dumb mouse pad is probably $10.
I come from mountain biking, not the most expensive hobby in the world, yet I'm amazed by how ridiculously cheap film photography is. There's room to raise prices for everything 10x. If you're not willing to pay, you're not serious about it.
In fact, we all must experience a jolt of guilt every time we pay less than $20 per a roll of film. $20 per roll would actually a far better price. Every shot is a miracle. When it comes to film pricing, I welcome the normalcy.
This would be a terrific thread on its own. Thanks for raising this so boldly and clearly. I disagree (of course! and BTW, I come from the world of road biking and know what you mean about relative costs).
Photography changed the world. The representation of the image, especially when in newspapers, had a profound effect on nation-building, democracy, modernity, the crisis of objectivity, etc.
I won't bore people with bibliography. Just to say this: Abraham Lincoln attributed his surprise presidential victory to the Matthew Brady photograph, reprinted in newspapers, of him at Cooper Union. Lincoln was suddenly the Everyman. Someone people could relate to, believe in. Lincoln changed America, and America changed the world.
Okay. now we have cell phones. We don't need film photography any more. We don't even need cameras any more. But to keep alive a historical process involving art and interpretation is an essential mark of civilization.
Film should cost whatever the price of production, plus reasonable profits for all involved in marketing, distribution, and selling. But it should not be artificially high to deter its use. Every shot is not a miracle. Shots are exploratory, emotional, experimental. The process depends on the shots that aren't valued as much as on the shots that are.
Making film cost more dramatically undermines the hobby except for those who use glass plates or large format. That's reasonable for some, but even Ansel Adams embraced the Hasselblad when he discovered it.
Again, I'd have liked this a seperate thread, as I'm curious how others feel about it.
Digital.
That is not really very helpful.
That is not really very helpful.
...The technology is mature and developed. The market seems to be underserved currently. Kodak can pull some ancient emulsion out of its basement, roll it up, call it KodaRetro and make a bundle.
The high costs can be mitigated with some intelligent marketing. Kodak doesn't seem to have that...
Have enough cameras already and sell the trash ones for 5x what you paid for them.
@momus if you think that it's possible to have a healthy film industry by paying $2.5 a roll, you are mistaken. A roll of film is a miracle of chemical engineering, yet you believe it's OK to pay half the price of a cup of coffee? That's not sustainable. Go to a local Starbucks, order a cup of espresso, a low-tech primitive product with zero R&D behind it, and make a note of how much you paid for that.
Then multiply that by 10 and that would be a fair price to pay for a roll of film. Feel blessed to enjoy 36 shots (!) for less than $100. Look around your house. Most objects surrounding your life can't hold a candle to a roll of film in terms of value they deliver. Ask yourself how much you paid for that crap at Home Depot? Even stupid shit like this is $18!! Your dumb mouse pad is probably $10.
I come from mountain biking, not the most expensive hobby in the world, yet I'm amazed by how ridiculously cheap film photography is. There's room to raise prices for everything 10x. If you're not willing to pay, you're not serious about it.
In fact, we all must experience a jolt of guilt every time we pay less than $20 per a roll of film. $20 per roll would actually a far better price. Every shot is a miracle. When it comes to film pricing, I welcome the normalcy.
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