They use to toss a lot on money toward programs and workshops.You'd think the film companies would do that or advertise or something. I don't follow social media. Do they advertise on it? You'd think they'd drum up business with the kids somehow.
What about the 23 year old blonde?
Then I would buy them back from you and sell them at four times the price. View attachment 260365
Commercial and popular culture have moved on, the Kodak business model doesn't work anymore, and chemical photography cannot be sustained for upcoming generations solely with Instax snapshots or ancient film cameras and peripherals scrounged from eBay.
Quite to the contrary, popular culture is flooded with imagery of film cameras. The popular imagination of a 'film camera' is still somewhat resembling a Nikon F. In the 'before-times' aka pre-covid, walking around I was always delighted to see tourists or just folks carrying a film camera. Everyone else was basically shooting with their smart phone. "Photography" it turns out is something a bit more like sailing or horseback riding. Film has a cultural appeal that overrides it's practicalities. Film is not going away unless it becomes impossible to produce film, which may happen who knows? At that point however I'd become pretty dang good at coating plates.
Kodak can't keep up with demand, Fuji (apparently with Ilford) has a new Acros formulation. New analog products are developed and sold at high prices every quarter. Heiland and Kienzle are making brand new high end enlargers, and selling them! My lab has seen such an increase in business that I have finally leased a commercial space in Bath and am opening up a rental darkroom. It's a good time to bet on analog.
I was in the photo store just this afternoon and there was a young couple getting a tutorial on how to use their newly acquired 35mm Minolta. There's no question that this is a good indicator for the future of film photography and all the remaining purveyors of materials and services like yourself. Things are definitely looking up, but we'll have to scale our expectations accordingly because we're not going back to the peak film year of 1999 anytime soon. Hopefully a few small manufacturers will emerge to produce new film cameras in the same way that it's now possible to buy a new turntable on which to play your brand new stereo LPs.
I do not have any dreams of film raising back to its former glory. I will just enjoy any increase in popularity and availability.
Open a
"Modeling School for Wayward Women".
Kodachrome.
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