Fujifilm UK price rises from 1st April 21

Not an April fool sadly, but reported that fujfilm prices to dealers for Colour Negative in the UK will increase by -
C200 +43%
Superia X-Tra 400 +17%
Pro reversal/slide films + 2%.

https://kosmofoto.com/2021/03/fujifilm-announces-new-film-price-rise/