You need to saturate colour as modern cities are mostly devoid of it.
Interesting thought. Are you especially concerned about adobe/white stucco buildings?
The painter in a hurry: Ernst Haas's colour masterpieces – in pictures
The photographer of the Marlboro man turned his lens on a much more mysterious side of America in amazing colour-saturated shots of the USwww.theguardian.com
“I want to be remembered much more by a total vision than a few perfect single pictures”, he said...
Have you seen this book? I have not. I'm wondering if it's a at least partially a monument to imagery that has been lost because many types of subject matter have been lost to forces like "redevelopment" and "gentrification."
He was a Kodachrome guy, and probably would't want that specific look tampered with. It had a balance - saturated, yes, but not slathered with sugar and inkjet drips like nowadays. Tasteful, not over the top. I haven't seen the book either, but certainly wouldn't buy it if the colors arre indeed as garish as the web ad, which is probably not the case anyway. His choice of medium for high end presentation was to have his images competently dye transfer printed. Book repro often has its annoying idiosyncrasies, depending, but is rarely as obnoxious as when some web jockey has his trigger finger on the "saturation" button. Haas knew how to modulate his hues; today people crank up the volume so loud that you go deaf after awhile.
Otherwise, I don't particularly care for the title of the book. A "painter" he wasn't. He tried to be faithful to what he found, at least within the signature personality of Kodachrome. Why retrofit all the currently trendy PS era re-paint mentality back on him? But I wouldn't be surprised if certain Photorealistic painters were influenced by him, instead of the other way around. Most people know about him from his Life magazine work, which of course was low quality reproduction, but ubiquitous.
OK. Let's just say he was well "attuned" to Kodachrome, and knew how to use it thoughtfully in relation to his chosen subject matter. And of course, a giant Colorama Ektacolor version of that, an expensive dye transfer version, and a magazine reproduction would have all come out somewhat differently.
I wasn't aware of his relation to certain Marlboro commercials. They didn't even look at that saturated to me, unless in an amateurish manner. However, those were the most influential photos in history with respect to killing more people than anything else. Even the Marlboro Man himself, the model, died of lung cancer.
Over the top saturation back then - that was more a Jay Maisal thing. Now it's everywhere.
Of course they had a reason. They made him a lot of money.
From what I can tell looking through google at his photos is that his city scapes are a fast moving, lot of use of primary colours to grab your attention, but has nothing really to focus on, instead you are left with the movement, the noise..... I cant look at them with out hearing car horns and the rush of movement.....chaotic Jazz. Then he can take you away from that and give you a tranquil setting, warm colours and cool colours, put you at ease.....mellow Jazz.
He's very good.
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