Yes, I am tired of 'excuses' being given for BW film prices. With such a mature technology (all the R&D long ago paid for) it seems amazing that decent, high quality, 'no frills' film cannot be made in bulk rolls for no more than $20 for 100 ft. Why does 100 ft of Kodak Plus-X have to retail for, what is it now, about $80 before discount? When I was living in New York City in the 70s, a 36 exposure roll of Plus-X was 63 cents at the Camera Barn chain store. Why does a DISCOUNTED price now have to be over 6 bucks at B&H? That is TEN TIMES the 70s price. Back then minimum wage was $2.50/hour and now it is about three times as much. I know that the usual excuses will follow (ie, less made) but I really think that the groundwork made in production efficiency and refinement over the years should mitigate the 'less is sold' excuse. Am I dead wrong here? Or is this film simply selling for what the traffic will bear? Lack of competition thwarts reasons for not giving 'value'? - David Lyga.