I called Kodak the other day and was talking to him...
I believe the market for 120 film is just about zero. Though such a nice film only in 35mm is really a shame. They could at least cut a 5000 ft length of 63mm film on the next run and hand it to the TMAX 120 division.
Rollei Retro, for example, is 35mm APX 100 cut to the size of 120 film, and packaged appropriately.
There's no reason why it couldn't be on the same base. I don't care.
Ahh, mr. Kodak himself...
5
I believe the market for 120 film is just about zero.
Jason, I sincerely appreciate your user view of it. I shoot nowhere near as much, but I still average about 200 rolls per year.
It would be interesting to have a film like the Ektar in 120 format. Questions is: Would is cannibalize some of the Portra offering? Is the film similar to any of the ISO 160 Portra films? If not, perhaps it would make sense to introduce it. If it's too similar to one of them, it would seem like more inventory for them to maintain.
- Thomas
There must be a reason for the 120 support material to be different, else it would be the same and you'd be able to cut both sizes from the same master roll.
Not true. MF tends to be used by professionals who still shoot film, and a pro shoot uses a lot of film. Last job I did on MF used 40 rolls on one days work. Someone like me might use 2000 rolls of a particular emulsion a year. Some use more. Now there are far less pro shooters using MF than hobbyists using 135, but how many hobbyists average 5-6 rolls a day, every day?
MF sales are healthy enough that they keep making it, and that says its use is far from zero. Kodak just needs to feel the ROI will be worth gearing up for. Sensible.
Paul;
The ink on 120 film must be totally harmless to film, as the ink is in contact with the film surface. The ink must give off no solvents or fumes that harm film emulsions.
Kodak ships 120 film in plastic and foil wrappers and not in the tubes that were used at one time.
The support used in making 120 and 35mm are almost the same thickness if not the same thickness nowdays. By some measurements of some films, they are the same. The real problem is that 120 film must make sharper turns in camera than 35mm film. This stress can fog film. All MF film must be tested in a variety of backs to see how the path type affects film. So, the actual formulation of some MF films differ from their 35mm counterparts to allow for the stresses introduced by transport through a variety of film backs.
PE
That was just based on a statement I read. The two largest markets for medium format film were weddings and portraiture. Those are the two markets which were first replaced by digital. In comparison, it is close to zero. There is still a market, but nothing like 35mm. My school shoots several thousand rolls of 35mm a year but no more than a few dozen or a hundred 120 rolls. 35mm has found a niche in school/educational photography while medium format remains a more "advanced" format.
Some wedding photographers, from what I hear, are going back to film, because it was so easy to drop the rolls at the lab, and pick up the proof prints a few days later, rather then spending hundreds of hours going through digital images on the computer and printing them on an ink jet.
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